How a Large Creative Brand Accomplishes Its Marketing Goals Eric Siu completes an evaluation of Adobe's marketing efforts.

By Eric Siu

Opinions expressed by Entrepreneur contributors are their own.

In this video, Entrepreneur Network partner Eric Siu completes an evaluation of Adobe and how the company stacks up in its marketing acumen.

Siu says he admires Adobe, specifically in its efforts to develop into one of the most respected brands. He digs into the finer details of Adobe and Adobe Creative Cloud, focusing on how the company executes its marketing.

Siu takes us through the different areas of expertise Adobe focuses on, including general marketing, SEO and web design. As a fan of the brand, Siu took some time to look at how the brand is performing and where it is lacking.

Click the video to hear more.

Related: How to Target Your Content and Jumpstart Your Marketing Campaign

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Eric Siu

CEO, Single Grain. Founder, Growth Everywhere.

Eric Siu is the CEO of digital marketing agency Single Grain. Single Grain has worked with companies such as Amazon, Uber and Salesforce to help them acquire more customers. He also hosts two podcasts: Marketing School with Neil Patel and Growth Everywhere, an entrepreneurial podcast where he dissects growth levers that help businesses scale. 

 

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