How to Build a World-Class Marketing Team

The right people for your team are out there, you just have to know what traits to look for.

learn more about Eric Siu

By Eric Siu

Opinions expressed by Entrepreneur contributors are their own.

There's always a new marketing tool or some flashy, new resource always round the corner. How can you sort through the noise and actually find a great marketer for your business? It's not easy, but Entrepreneur Network partner Eric Siu and marketing expert Yaniv Masjedi have a few tips that can help you through the process.

Start by prioritizing prospects who show passion for their work. The best hire should live and breathe the ins-and-outs of marketing.

Second, find people who are focused on moving forward and eager to continue taking on new responsibilities and complete new goals.

Next, look for great people. Find individuals who are respectful of others and themselves. These people will automatically encourage others to work with them and make for better teammates in the long run.

Click play to hear more tips for finding the best marketers for your business.

Related: How to Build a Massive YouTube Presence for Your Brand or Business

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Eric Siu

CEO, Single Grain. Founder, Growth Everywhere.

Eric Siu is the CEO of digital marketing agency Single Grain. Single Grain has worked with companies such as Amazon, Uber and Salesforce to help them acquire more customers. He also hosts two podcasts: Marketing School with Neil Patel and Growth Everywhere, an entrepreneurial podcast where he dissects growth levers that help businesses scale. 

 

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