Get All Access for $5/mo

Forget Glitter: The New Thing to Ship Your Enemies Is a Potato An entrepreneur in Texas has made a business out of shipping potatoes inscribed with anonymous messages.

By Kate Taylor

Opinions expressed by Entrepreneur contributors are their own.

Shutterstock

When Alex Craig told his girlfriend his business plan, she told him it was the stupidest idea she had ever heard.

While many may agree, there are thousands who do not. Craig, you see, has made a business out of sending potatoes inscribed with messages anonymously through the mail.

The 24-year-old Texas entrepreneur says he has sold more than 2,000 potatoes and is making a profit of $10,000 a month since launching Potato Parcel in May, reports WFAA. Potatoes sell for $7.99 for a medium (which fits 100 characters) and $9.99 for a large (up to 140 characters). Craig will ship them anywhere in the U.S.

Related: 6 Trends That Are Shaping the Future of Crowdfunding

Twitter users have posted photos in which the potatoes serve as a quirky, unexpected form of potentially anonymous communication.

This isn't the first time that a simple product has garnered major support. A similar business, ShipYourEnemiesGlitter, allowed users to do exactly what the name promised, catapulting founder Matthew Carpenter to internet fame until he grew sick of the concept and sold the website for $85,000.

Nor is this the first time the potato has inspired entrepreneurial success. In January, Zack Brown generated more than $55,000 to fund a project to make a batch of potato salad. Brown took to Internet entrepreneurship more readily than Carpenter, and is currently working on a Potato Salad cookbook. Hopefully Craig can follow his example and make Potato Parcels a lasting business instead of just a potato-shaped blip on the radar.

Related: The 12 Wackiest Things You Can Buy From the Presidential Candidates' Campaign Stores

Kate Taylor

Reporter

Kate Taylor is a reporter at Business Insider. She was previously a reporter at Entrepreneur. Get in touch with tips and feedback on Twitter at @Kate_H_Taylor. 

Want to be an Entrepreneur Leadership Network contributor? Apply now to join.

Editor's Pick

Business Process

How CEOs Can Take Control of Their Emails and Achieve Inbox Zero

Although there are many methodologies that leaders can use to manage their emails effectively, a consistent and thought-through process is the most effective way to systemize and respond to emails and is a step of stewardship for the effective leader.

Science & Technology

5 Automation Strategies Every Small Business Should Follow

It's time we make IT automation work for us: streamline processes, boost efficiency and drive growth with the right tools and strategy.

Business News

Former Steve Jobs Intern Says This Is How He Would Have Approached AI

The former intern is now the CEO of AI and data company DataStax.

Side Hustle

'Hustling Every Day': These Friends Started a Side Hustle With $2,500 Each — It 'Snowballed' to Over $500,000 and Became a Multimillion-Dollar Brand

Paris Emily Nicholson and Saskia Teje Jenkins had a 2020 brainstorm session that led to a lucrative business.

Marketing

5 Critical Mistakes to Avoid When Giving a Presentation

Are you tired of enduring dull presentations? Over the years, I have compiled a list of common presentation mistakes and how to avoid them. Here are my top five tips.