Get All Access for $5/mo

Go Big or Go Home: Apple Officially Unveils iPhone 6 With Larger Displays The sixth-generation iPhones also come with a new Retina HD display and a mobile payments system that some say could upend the credit-card industry.

By Geoff Weiss

Opinions expressed by Entrepreneur contributors are their own.

Ask and ye shall receive, Apple fanboys and girls.

Though Apple has sold roughly 500 million iPhones since the device's introduction in 2007, people have long clamored for a larger screen display -- particularly given the comparative expanses of competing Android and Windows devices.

Today, those calls have been answered. Apple announced its new iPhone 6 and iPhone 6 Plus, which feature screens measuring 4.7 inches and 5.5 inches, respectively. For reference, the iPhone 5s measures 4 inches, while the iPad mini clocks in at 7.9 inches.

Related: Denny's Just Capitalized on Apple's Tech Glitch in a Genius Marketing Move

The iPhone 6 is priced at $199 for 16 GB, $299 for 64 GB and $399 for 128GB. Meanwhile, the iPhone 6 Plus is $100 more at every tier. The phones will ship on September 19, and arrive equipped with iOS 8, which will be available for everyone on September 17. The same three colors will be available as with the fifth generation iPhones: gold, silver and space grey.

While Apple has historically avoided larger screen sizes in order to make its devices more wieldy in-hand, the sixth-generation iPhones will feature new "one-handed" and "landscape" modes for easier use.

Related: With the Apple Watch, It's Time for Smartwatches to Get Serious

So, big screen and easy-to-use interfaces, all in one new package. They are also the slimmest iPhones yet: the iPhone 6 measures .27 inches wide while the iPhone 6 Plus measures .28 inches.

Perhaps most notably, the devices will ship with a mobile payments feature called Apple Pay, which enables users to complete retail transactions with a simple touch of a smartphone. Incorporating NFC (near field communication) technology, users simply hold their finger onto the Touch ID home button and hold the device near a contactless reader, whereupon a secure payment is instantly transacted, Apple said.

Other features include a new "Retina HD" display with curved edges, increased battery life, faster processing speeds and a revamped camera for capturing slo-mo and time-lapse videos.

Related: Should You Buy an iPhone 5S Now or Wait For the iPhone 6?

Geoff Weiss

Staff Writer. Frequently covers digital media.

Geoff Weiss is a staff writer at Entrepreneur.com who frequently covers digital media.

Want to be an Entrepreneur Leadership Network contributor? Apply now to join.

Editor's Pick

Management

Why Business Owners Should Mix Strategy with Hands-On Involvement

Conventional wisdom says to work on the business, not in the business. That sounds like good advice, but is there more to it? Yes, and finding the balance is key to entrepreneurial success.

Starting a Business

How to Find the Right Programmers: A Brief Guideline for Startup Founders

For startup founders under a plethora of challenges like timing, investors and changing market demand, it is extremely hard to hire programmers who can deliver.

Fundraising

Working Remote? These Are the Biggest Dos and Don'ts of Video Conferencing

As more and more businesses go remote, these are ways to be more effective and efficient on conference calls.

Growing a Business

The Best Way to Run a Business Meeting

All too often, meetings run longer than they should and fail to keep attendees engaged. Here's how to run a meeting the right way.

Business Ideas

63 Small Business Ideas to Start in 2024

We put together a list of the best, most profitable small business ideas for entrepreneurs to pursue in 2024.

Growing a Business

You Need an Advisory Team More Than Ever. Here's Why — and How to Run One Effectively.

The right advice, particularly in a company's early stages, can be an existential matter: how to surround yourself with the right minds.