Yahoo Redesigns Flickr to Make It 'Awesome Again' At a press event, Yahoo CEO Marissa Mayer calls new design 'heart-stoppingly beautiful.'

By Jason Fell

Technewstube.com

Only hours after announcing that it had acquired popular blogging platform Tumblr for $1.1 billion in cash, Yahoo Inc. had more big news up its sleeve. At a press event in New York City, chief executive Marissa Mayer announced a major redesign of Yahoo's photo-sharing site Flickr -- in what she called an effort to make the site "awesome again."

"Marissa asked us to reimagine Flickr," said Adam Cahan, senior vice president of Yahoo's Mobile Engineering and Emerging Products. "What would we do in a world of abundance? What would we bring to our users that would truly inspire and delight them?"

The result is a product that is "all about you and your photos," said Marcus Spiering, Yahoo's head of product.

Among the changes, Flickr has rebuilt the photo stream to showcase user photos in a "seamless layout" -- a mosaic of photos in all shapes and sizes -- and in full resolution without cropping. Profile pages now feature a customizable "full bleed" cover photo, meaning it spans the entire width of the screen at the top of the page.

Yahoo Redesigns Flickr to Make It 'Awesome Again'

Related: In Yahoo Deal, Tumblr Becomes the Next $1 Billion Startup

There's also a new Activity Feed that combines friends' recent uploads with activity on your own photos. A new slideshow mode presents photos on screen and automatically advances images. "We combined elegant transitions and facial detection technology to make sure the key elements in every photo are highlighted," Flickr said in a blog post.

"It's heart-stoppingly beautiful," Mayer said of the redesign. "It's an immersive experience, wall-to-wall photos."

Another big change: Flickr is now offering one terabyte of free storage. That's the equivalent of 537,731 full-resolution pictures, Cahan said. Users can also now upload HD-quality videos (1080p) up to three minutes long each. That's significant for individuals and business who are active and upload a considerable amount of images to their Flickr pages.

Yahoo also announced a redesigned Flickr app for Android users on smartphones and tablets. The iPhone app was released in December. Yahoo says Flickr currently has 89 million users who have uploaded some 8 billion photos.

Related: Google+ Gets a Major Makeover

Jason Fell

Entrepreneur Staff

VP, Native Content

Jason Fell is the VP of Native Content, managing the Entrepreneur Partner Studio, which creates dynamic and compelling content for our partners. He previously served as Entrepreneur.com's managing editor and as the technology editor prior to that.

Want to be an Entrepreneur Leadership Network contributor? Apply now to join.

Marketing

Why Micro-Influencers Are Winning the Trust Game in Marketing

Here's how micro-influencers are driving authentic brand engagement and redefining trust in digital marketing.

Side Hustle

This Couple Started a Side Hustle to Improve a 'Terribly Made' Bathroom Essential. Now the Business Earns More Than $3 Million a Year.

Michael Fine and Lisa Schulner-Fine launched lifestyle brand Quiet Town in 2016 and have been growing it ever since.

Business News

What's Open on Easter Sunday? Costco and Target Will Close, But One Major Retailer Will Be Open. Here's What To Know.

The stock market was closed for Good Friday on April 18. Here's what's closed for Easter Sunday, April 20.

Growing a Business

How to Avoid the Perils of Short-Term Thinking For Long-Term Success

Too often, leaders go with the option that sounds most appealing right now. Here's why that's a mistake.

Business Ideas

70 Small Business Ideas to Start in 2025

We put together a list of the best, most profitable small business ideas for entrepreneurs to pursue in 2025.

Living

The 3 Lifestyle Habits That Made Me Sharper, Stronger and More Successful

These three simple yet powerful lifestyle changes transformed my productivity, energy and mindset. Here's how you can do the same.