How to Perfect Your Elevator Pitch for Investors (60-Second Video) Here are three things investors want to hear from you.

Entrepreneur Elevator Pitch is a show where entrepreneurs have just 60 seconds to wow a board of investors. Here are three things we've seen that separate the great pitches from the not-so-great:

  1. Be clear and concise. People who fail to get our investors' attention are all over the place. Present a clear picture of your idea and your investment needs.

  2. Solve a problem. Cute ideas are just that: cute. For a business to be a success, it needs to solve a problem for customers. Don't explain why people will want your product—explain why they need it.

  3. Do the math. Make sure you know all of the relevant numbers surrounding your business: costs, profit margins, size of the market and more.

Good luck!

Watch the next 3 Things to Know video

Dan Bova

Entrepreneur Staff

VP of Special Projects

Dan Bova is the VP of Special Projects at Entrepreneur.com. He previously worked at Jimmy Kimmel Live, Maxim, and Spy magazine. His latest books for kids include This Day in History, Car and Driver's Trivia ZoneRoad & Track Crew's Big & Fast Cars, The Big Little Book of Awesome Stuff, and Wendell the Werewolf

Read his humor column This Should Be Fun if you want to feel better about yourself.

Want to be an Entrepreneur Leadership Network contributor? Apply now to join.

More from Entrepreneur Exclusives

3 Simple Ways to Boost E-Commerce Sales

Why Your First 1,000 Customers Are Your Most Important

How to Grow Your Business By Finding New Customers

How to Beat The Working From Home Blues (60-Second Video)

Business Ideas

70 Small Business Ideas to Start in 2025

We put together a list of the best, most profitable small business ideas for entrepreneurs to pursue in 2025.

Growing a Business

Want to Boost Your Profits by Up to 95%? Focus on This Underrated Metric.

Tracking this metric isn't just smart — it's a game-changer for retention, growth and staying ahead of the competition.

Money & Finance

Make Money on Autopilot With These 5 Smart Passive Income Ideas

Five innovative ways to earn money even when you're sleeping.

Business News

Meta Lays Off an Unspecified Number of Virtual Reality Division Employees: 'Deeply Saddened'

Meta's Supernatural virtual reality fitness app is reducing the number of workouts it releases per week as a result of the layoffs.

Business Process

This Quiet Shift Is Helping Founders Build Fierce Customer Loyalty

Most businesses are busy scaling. Few are making people feel anything. That's your edge.