Marketing
4 Ways to Use Email to Increase App Installations
To succeed with email marketing, you need to align your thinking to acquiring, nurturing and engaging leads.
App Developers | Page 4
Tech
With Open-Source Software, You Don’t Have to Start From Scratch
These programs are a gift and can be adapted to fit your needs at a low cost.
By Asha Saxena
Business News
7 Resources That Can Help You Create a Stunning Mobile App Design
If you want to be competitive, your product better look great and be intuitive.
Business News
11 Helpful Tools for Every Step of Building a Mobile App
Building an app requires that you have the right tools to deliver efficiently on every aspect of its life cycle.
Building a Business
Salesforce Launches $100 Million Fund to Invest in Entrepreneurs Building Apps On Its Platform
Startups get cash and credibility. The San Francisco-based tech company gets a stake in the companies building on its infrastructure.
Tech
Tablet or Smartphone? It Matters When Designing Cloud-Based Products.
Step one to making the best product is knowing if your future customers will use it on their smartphones, tablet or laptop.
Business News
10 Things to Do So Apple Doesn’t Reject Your App
Here is what you should do to make sure your product sails through the approval process.
Building a Business
5 Ways for Bootstrapped Startups to Get Through the First Year
If you can launch a product with limited funds, investors will take you seriously. Follow this advice to up your chances.
By Zach Cutler
Tech
Tom Hanks Seeks iTunes Stardom With Typewriter App
The typewriter obsessive, who once boasted a collection numbering 200, has created an app that mimics the look, feel and sound of the bygone gadgets.
By Geoff Weiss
Business News
Yo, App Developers: Facebook Announces Two Important Changes
App makers have until early November to make sure they're in compliance with these new rules.
By Jason Fell
Building a Business
9 Tools That Can Help Grow Your App Business
These products, many of which have free options, allow you to track users and connect with them.
Building a Business
Vote Now to Help Us Pick Our ‘Emerging Entrepreneur of 2014’
Our finalists have created everything from the world's first Twitter-based advertising agency to a toy startup that purports to be the 'Netflix for Legos.'
By Geoff Weiss
Business News
Is Apple’s App Store Broken?
Marco Arment, Tumblr's founding lead developer, says the business of app development has become something different, and more difficult, than it was not too long ago.
By Jason Fell
Tech
Deliver Software Quickly, While Boosting Your IT Staff’s Productivity
Continuous delivery allows companies to deploy smaller sets of features more frequently.
By Andi Gutmans
Business News
User Experience is Integral to Winning App Design
It may seem obvious, but the easier and more useful your app is, the more likely it will be a success.
Building a Business
Reports of the Demise of New Successful Apps Are Greatly Exaggerated
Don't be dissuaded from jumping into app development. Just like any other business, it's all about building a better product.
Building a Business
7 Ways to Leverage an App’s Press Coverage with Investors
If you've already scored some good media coverage, use it to your benefit when trying to score funding.
By Zach Cutler
Business News
6 Common Traits of the Biggest Apps
If you want to make it in the mobile app business, follow the examples of what works and sits atop the charts.
Online Presence
The ‘Yo’ Explosion Comes Full Circle: Viral App Gets Hacked
The app that revolves around a one-syllable word starts off as a joke, brings in $1 million dollars in funding and then gets hacked. Only in Silicon Valley.
Business News
Tapping Into the Expanding Mobile Opportunities of Emerging Markets
Marketers wishing to profit from the gigantic new customer base of the developing world need to understand how these consumers use smartphones and apps.
By Pedro Ripper
Building a Business
How to Get Your App in Customers’ Hands and Build Word of Mouth
If your app is to be successful, you need a dedicated group of users to help you improve it.
Business News
Build a Better App With These 4 Design Essentials
It's not just about the look and feel, but how your potential users interact with the program.
Building a Business
Outsource Your App Development Effectively With These 5 Tips
If you're seeking a partner to build your product, treat them and hold them accountable like a partner.
Tech
The 6 Vital Ways to Engage Users of Your App
After a customer actually chooses your app, what makes them try it out and continue using it?
Building a Business
5 Clever Ways to Increase Mobile App Reviews
In today's crowded app store, you'll need more positive reviews than you have friends and family to provide them, in order to give your app the ranking boost it needs.
By Steve Young
Business News
3 Apps That Stand Out in Crowded Categories
There are millions of apps available. This trio broke out of the fray and earned loyal followings.
Building a Business
Why You Shouldn’t Fear Copycat Developers
If a competitor takes your idea and launches their own version, don't fret. Twitter certainly hasn't.