key performance indicators
How ChatGPT Can Help Marketers in Creating Effective Digital PR Strategies
Explore how ChatGPT can revolutionize your digital PR strategies. Learn how it enhances audience targeting, competitive analysis, social media planning, crisis communication, and more!
5 Essential Steps to Drive a Culture of Continuous Improvement
Discover how to unlock your organization's potential for growth and innovation by fostering a culture of continuous improvement, leading to increased productivity, employee engagement, and long-term success.
Why Focusing on KPIs Too Much Can Backfire
There's a big problem with glorifying KPIs — or at least relying on them too much. And too many companies today are falling into this trap.
These 3 KPIs Are The Key to Surviving a Recession
If you're starting to feel growth slow, don't wait for it to worsen. Instead, start making strategic changes and decisions.
Understanding the Metrics to Monitor that Will Grow Your Business
Learn the key performance indicators that lead to success.
Video Marketing KPIs That Are Crucial for Your Campaign
Because there are so many KPIs, it'd be counterproductive to keep track of each one.
8 Key Performance Indicators for PR -- What Really Matters?
There's no gold standard for tracking and measuring PR success, but these KPIs can paint a clearer picture of a campaign's results.
3 Steps to Set Up Sales KPIs That Actually Work
The right key performance indicators (KPIs) can have a powerful impact on a sales team's success and lead to more resilient customer-engagement strategies, especially for small businesses.
A Different Way To Think About Achieving Goals In The Workplace
Top companies use OKRs, short for 'objectives and key results', to align a team of employees to one strong goal, using key results to measure progress in achieving that objective.
These Are 3 Little-Known Metrics That May Tell Us if a Recession Is Coming
Because one IS coming. Sometime.
7 Ways To Save Time, Energy and Money on Content Marketing
A thin margin separates profitable content-marketing campaigns from those that drain resources. Make sure you're on the right side of the bottom line.
The Best Way to Track Your Company's Performance
How to pick the key performance indicators that'll be best for your business.
Four Desirable KPIs For Startup To Scale To IPO
If you understand your own startup or company, you can give it the direction you want to.
To Succeed With Your Small Business Avoid These 5 Mistakes
Succeeding in business requires, more than anything, an unflinchingly examination of the market.
The 5 Key Metrics You Need to Be Tracking in 2015
Unless you're a statistician at heart, tracking key performance indicators (KPIs) isn't the sexiest part of a marketer's job, but it is one of the most important.