Apple Is Reportedly Trying to Make its Own Displays

If successful, Apple will no longer have to rely on another company for its screens.

By Matthew Humphries | Mar 19, 2018
via PC Mag

This story originally appeared on PCMag

Apple’s laptops, smartphones, tablets and watches rely on hundreds of parts, most of which Apple sources from other companies around the world. But the more of those parts Apple can make itself, the more profit it can generate as well as making its supply chain more reliable. Apple already started making its own chips, now it’s attempting to make displays.

As Bloomberg reports, Apple is thought to be designing and producing its own displays in a secret manufacturing facility near California. More specifically, the focus is on producing MicroLED screens like those recently produced by Samsung to form the 146-inch modular TV launching in August.

In Apple’s case, perfecting MicroLED screen production would remove the need to rely on companies including Samsung, Japan Display, Sharp, and LG Display. We could see Apple displays used in the Apple Watch ($329.00 at Best Buy), iPhone, iPad and maybe even MacBooks ($1,249.00 at Amazon) in the future, but there’s one big problem: MicroLED is extremely difficult to manufacture.

Apple’s focus on MicroLED is due to the benefits offered, notably they create thinner, brighter and less power-hungry displays without the downsides of OLED (limited life span, brightness). However, because each pixel has its own light in a MicroLED array, it throws up some manufacturing challenges. Those challenges apparently almost made Apple shut down the project last year, but it didn’t, and now working displays are being produced.

It’s unlikely we’ll see these Apple displays any time soon, if at all. The cost of mass producing OLED and eventually MicroLED will continue to fall and other manufacturers already focused on display production will benefit first. Apple would need to invest heavily in facilities before it could get serious about making displays. So, for the foreseeable future, expect Apple to continue signing display contracts with its partners.

Apple’s laptops, smartphones, tablets and watches rely on hundreds of parts, most of which Apple sources from other companies around the world. But the more of those parts Apple can make itself, the more profit it can generate as well as making its supply chain more reliable. Apple already started making its own chips, now it’s attempting to make displays.

As Bloomberg reports, Apple is thought to be designing and producing its own displays in a secret manufacturing facility near California. More specifically, the focus is on producing MicroLED screens like those recently produced by Samsung to form the 146-inch modular TV launching in August.

In Apple’s case, perfecting MicroLED screen production would remove the need to rely on companies including Samsung, Japan Display, Sharp, and LG Display. We could see Apple displays used in the Apple Watch ($329.00 at Best Buy), iPhone, iPad and maybe even MacBooks ($1,249.00 at Amazon) in the future, but there’s one big problem: MicroLED is extremely difficult to manufacture.

Related Content

Business News

Japan: Unlocking Growth Opportunities in One of the World’s Most Advanced Economies

According to the International Monetary Fund, Japan is expected to see renewed momentum in the coming years as real wages rise and structural reforms take hold, creating fresh opportunities for growth and strengthening investor confidence. Today, with renewed political and economic energy, many international investors are turning to Japan not just as a manufacturing hub but as a gateway to advanced supply chains, technological innovation, and stable returns. Under the leadership of Prime Minister Sanae Takaichi, the country is doubling down on reforms designed to make Japan more attractive to foreign capital and easier to do business in.