Business Operations & Logistics
How to Make Predictive Analytics Work for Your Business
If used right, predictive analytics can take the guesswork out of understanding your customers so you can maximize sales opportunities.
Mikal E. Belicove is a market positioning, social media, and management consultant specializing in website usability and business blogging. His latest book, The Complete Idiot's Guide to Facebook, is now available at bookstores.
More From Mikal E. Belicove
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