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Units as of 2020
98 (3 lost in 3 years)
3.1%
2021 Franchise 500 Rank
N/R Not ranked last year
Initial investment
$197K - $648K

Company Overview

Missing the submarine sandwiches he'd enjoyed growing up, Bill Specht began thinking about opening his own sandwich shop in his new home, Milwaukee. Finally, he teamed up with his cousin, Jim Sheppard, along with their wives, Sandy Specht and Mary Sheppard, to open the first Cousins Subs in 1972. With the help of a local baker, they came up with a unique bread recipe, and bread is now baked fresh several times a day in every Cousins Subs shop.

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About Cousins Subs

Industry
Food
Related Categories
Submarine Sandwiches, Sandwiches
Founded
1972
Leadership
Christine Specht-Palmert, CEO

Franchising Overview

Franchising Since
1985 (36 years)
# of employees at HQ
39
# of Units
98 (as of 2020)

Franchisor Information

Corporate Address
N83 W13400 Leon Rd.
Menomonee Falls, WI 53051

Information for Franchisees

Here’s what you need to know if you’re interested in opening a Cousins Subs franchise.

Financial Requirements & Ongoing Fees

Here’s what you can expect to spend to start the business and what ongoing fees the franchisor charges throughout the life of the business.

Initial Franchise Fee
$25,000
Initial Investment
$197,200 - $648,000
Net Worth Requirement
$300,000 - $1,500,000
Cash Requirement
$100,000 - $500,000
Veteran Incentives
$5,000 off franchise fee
Royalty Fee
6%
Ad Royalty Fee
2%
Term of Agreement
10 years
Is franchise term renewable?
Yes

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Training & Support Offered

Franchisors offer initial training programs and a variety of ongoing support options to help franchisees run their businesses.

On-The-Job Training
185 hours
Classroom Training
61 hours
Additional Training
21 days training total
Ongoing Support
Purchasing Co-ops
Newsletter
Meetings & Conventions
Toll-Free Line
Grand Opening
Online Support
Security & Safety Procedures
Lease Negotiation
Field Operations
Site Selection
Proprietary Software
Franchisee Intranet Platform
Marketing Support
Co-op Advertising
Ad Templates
National Media
Regional Advertising
Marketing Planning & Support
Social Media
SEO
Website Development
Email Marketing
Loyalty Program/App

Operations

Additional details about running this franchise.

Is absentee ownership allowed?
No
Can this franchise be run from home/mobile unit?
No
Can this franchise be run part time?
No
# of employees required to run
20
Are exclusive territories available?
Yes

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Franchise 500 Ranking History

Compare where Cousins Subs landed on this year’s Franchise 500 Ranking versus previous years.

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Disclaimer
The information on this page is not intended as an endorsement or recommendation of any particular franchise by Entrepreneur Media. Our franchise listings and rankings are solely research tools you can use to compare franchise operations. Entrepreneur stresses that you should always conduct your own independent investigation before investing in a franchise. That should include reviewing the franchisor's legal documents, consulting with an attorney and an accountant, and talking to former and current franchisees.
Updated: February 8th, 2021
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