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Can Live-Streaming Video Help Me?

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This story appears in the February 2016 issue of Entrepreneur. Subscribe »

More than 10 million people have used the live-streaming app Periscope, with a few million more using Meerkat and Blab, to deliver raw and unedited broadcasts to viewers of all kinds. If used wisely, this technology can also help your business connect with customers and prospects.

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Here, consultant Lisa Illman, founder of KritterKommunity.com, explains how.

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