Sales Not Where You Want Them to Be? Consider Video Marketing. Ben Angel shows you the steps to use video marketing to the fullest advantage.

By Ben Angel

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Entrepreneur Network

In this video, Entrepreneur Network partner Ben Angel goes into the details of how his business -- which concentrates on online education for marketing -- was able to generate $1 million in sales even as Angel was only able to work half a day.

Angel has been able to dedicate his resources (e.g. time, energy, employee pool) elsewhere mostly with the help of digital marketing. One of his foremost steps is creating a marketing video and writing a script that can help promote whatever service or product you're looking to sell. Writing an audience-relevant script, along with creating a landing page and determining upsell opportunities, can combine to have the most impact. In this way, your business can position a unique solution in front of customers in an engaging way.

So in the end, if you're offering a product that is of interest to your customers, they will be more likely to consider your business as a viable solution to their problems.

Click play to hear more marketing tips from Angel.

Related: Why Facebook Chatbots Could Be Your Best Friend in Online Marketing

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Ben Angel

Entrepreneur Network Contributor

Tackle AI's toughest questions with Ben Angel, mapping the business terrain for 20 years. Master the AI landscape and reach peak productivity and profits with insights from his latest work, "The Wolf is at The Door — How to Survive and Thrive in an AI-Driven World." Click here to download your 'Free AI Success Kit' and get your free chapter from his latest book today.

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