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Hemingways' Car Trouble Sparked a Travel Guide Business For This Writer He's creating the guides he'd always wanted.

By Ashlea Halpern

This story appears in the November 2016 issue of Entrepreneur. Subscribe »

Julia Sohn
Taylor Bruce in a spot in Austin, Tex., no average tourist knows.

Travel can spark unexpected businesses, and Taylor Bruce started his after hunting for stories in Key West. His story, as told to Ashlea Halpern:

I was a writer and an editor for about eight years, at magazines like Budget Travel and Southern Living. Eventually I got bored; the people and places that fascinated me weren't the ones my bosses wanted to feature. In 2008, for example, I was reporting a story on Arcadia and passed a house in Montgomery, La., painted top to bottom with folk art. I pulled over, knocked on the door and spent four hours hanging out with Juanita, who had lived in this small town her whole life. I would never forget her story, but it didn't fit into any magazine I knew of.

Related: The Entrepreneur's Guide to Writing a Book

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