Having a fancy website does not guarantee your business will be successful. Ensuring that you have a strong digital infrastructure and an SEO-optimized approach does.
A design company created test sites full of super-annoying issues, such as slow load times, auto-play music, and pop-ups, then measured how much each increased people's blood pressure.
A website built from a custom template can be useful but only as a placeholder while you wait for your web designer to complete a fully functional digital representation of your business.