Marketing
KFC Doubles Down on a Dumb Ad Campaign
KFC believes that a negative response equates to a good response. No wonder the chain is struggling.
Chicken | Page 2
Buying a Franchise
A List of Food Franchises and How Much They Cost
Feeling hungry? Sink your teeth into these food companies that ranked in Entrepreneur's Franchise 500.
Buying a Franchise
The Secret to Hitting a Home Run in the Hospitality Franchise Business
Franchisee Bill Hooks says he's learned that you coach restaurants, you don't really manage them.
By Joan Oleck
Buying a Franchise
Chipotle Is Testing a New Menu Item
The burrito chain may be getting ready to introduce a new product to its famously simple menu.
By Kate Taylor
Buying a Franchise
Yum Invests $185 Million in Modernizing KFC Franchises
The parent company is taking over KFC's domestic marketing as franchisees remodel back of house.
By Kate Taylor
Buying a Franchise
How El Pollo Loco Churns Out New Menu Items Crazy Fast
El Pollo Loco's executive chef spills on crafting dozens of new menu items a year and transforming the chain from a fast-food joint into something more.
By Kate Taylor
Buying a Franchise
Watch Out Chick-fil-A: KFC’s Chicken Sandwich Sister Chain Is Opening a Second Location
Is the fast-casual-influenced Super Chix a Chick-fil-A knockoff or a serious contender?
By Kate Taylor
Buying a Franchise
Chick-fil-A Is Finally Coming to New York City This Summer
The Southern chain is set to open the first of 'many' locations in the Big Apple.
By Kate Taylor
Business Operations & Logistics
McDonald’s Takes a Cue From Chipotle With Latest Menu Change
The fast-food chain rolled out a new antibiotics policy in an effort to mend its reputation.
By Kate Taylor
Buying a Franchise
Why KFC Is Developing an Edible Coffee Cup in the U.K.
The white chocolate and wafer cup is 100 percent edible – and has the power to get people talking about coffee at a chain better known for chicken.
By Kate Taylor
Thought Leaders
Chipotle CEO: McDonald’s Chicken Farm the ‘Most Disgusting Thing’
McDonald's $50 million investment in Chipotle in 1998 was a bit of a mixed blessing for the burrito giant.
By Geoff Weiss
Buying a Franchise
Burgers Beat Out Sandwiches Big Time in 2014
America served up 9 billion burgers last year.
By Kate Taylor
Buying a Franchise
6 Rappers Who Are Also Franchisees
As Wiz Khalifa allegedly eyes a Nando's chicken franchise, here are six other rappers who can help guide him on his foray into franchising.
By Kate Taylor
Building a Business
Chick-fil-A Fails to Shut Down ‘Eat More Kale’ in Trademark Battle
A kale-loving solopreneur triumphed over the famous chicken chain, who's slogan is 'Eat Mor Chikin.'
By Kate Taylor
Buying a Franchise
What Does McDonald’s Have to Do to Stop Its Downward Spiral?
McDonald's same-store sales fell 2.2 percent in November, even worse than analysts' expectations. Here are four ways to end the slump.
By Kate Taylor
Buying a Franchise
Oreo Biscuits Are the Latest Food Mashup
Atlanta-based Church's Chicken is hopping onto the fast-food mashup bandwagon for the first time.
By Kate Taylor
Buying a Franchise
Forget Rising Beef Prices: Why Arby’s Is Placing All Bets on Meat
Just as meat prices are peaking, Arby's is rebranding to go back to the meaty basics. Sorry, vegetarians.
By Kate Taylor
Buying a Franchise
Chicken-and-Biscuits Chain Bojangles Taps Banks for IPO
The southern restaurant chain is aiming to go public while chicken and restaurant IPOs are hot.
By Kate Taylor
Buying a Franchise
As Football Season Approaches, Buffalo Wild Wings Raises Prices
The chicken wings chain said that rising chicken costs means menu prices will increase by 3 percent.
By Kate Taylor
Buying a Franchise
Chicken Craze Continues as Wingstop Plans IPO
Chicken-wings chain Wingstop is plotting a $100 million IPO, according to reports.
By Kate Taylor
Buying a Franchise
Breaded Chicken Sandwiches Are Having a Moment
The chicken sandwich may not be the sexiest menu item, but about 2.4 billion of them were served in the last year.
By Kate Taylor
Building a Business
Yum Brands: It Could Be 9 Months Before We Recover in China
The parent company of KFC and Pizza Hut says it knows what to expect, having faced its share of problems in the Chinese market.
By Kate Taylor
Buying a Franchise
Chick-Fil-A Founder to Be Remembered for Vision, Values
S. Truett Cathy, the founder and chairman emeritus of Chick-fil-A, passed away at the age of 93 on Monday.
By Kate Taylor
Buying a Franchise
Chick-fil-A Finally Enters the Fast-Food Coffee Battle
Watch out, Starbucks: Chick-fil-A is upping its breakfast game by putting a specialty-grade coffee on the menu.
By Kate Taylor
Buying a Franchise
Nostalgia-Hungry Millennials Convince Burger King to Bring Back Chicken Fries
Chicken Fries are making a triumphant return at Burger King, two years after being taken off the menu.
By Kate Taylor
Buying a Franchise
With Investors Hungry for Fast-Casual Chicken, El Pollo Loco Makes Strong Public Debut
Shares of the Mexican-style chicken franchise were off to a strong start on their first day of trading.
By Kate Taylor
Building a Business
Why Domino’s Latest Ad Was a Smart, If Unintentional, Marketing Play
Domino's ad for Specialty Chicken features a reference to a failed cookie pizza just as Pizza Hut rolled out a cookie pizza of its own.
By Kate Taylor