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Google tells us quality content and trustworthy backlinks are enough to climb the rankings.
Getting you business noticed online boils done to being the among the first few listings on the first page of Google search. Getting there is mostly a matter of working at it.
Starting April 21, Google will incorporate a site's mobile-friendliness into its ranking algorithm.
It's not too late to begin adapting to the expected switch in focus to mobile, but it is getting close.