Science of Success - Page: 5

7 Science-Backed Strategies for Dealing With Angry Customers

De-escalating a tense situation starts with understanding your own emotions and how to maintain an inner calm.

Tobi Abdulgafar

· 6 min read

4 Science-Backed Ways to Increase Productivity

NASA research shows a 26-minute nap enhances performance by 34 percent and overall alertness by 54 percent.

Murray Newlands

· 4 min read

The Art of Persuading Customers to Tell Your Story Is Becoming a Science

Word of mouth remains the best advertisement. Modern marketing tools make it easier to spread the word wider.

Dan Blacharski

· 6 min read

The 7 Things Science Says You Must do Daily to Build a Billion-Dollar Company

Making the right moves every day doesn't guarantee you will make that first billion but skipping any of them makes it pretty much impossible.

Chirag Kulkarni

· 6 min read

Closing a Deal at a Bar? This Research Can Help.

Rule No. 1: Get to the bar early, so you control who sits where.

The Science of Online Forms and the Brand Experience: An Essential Guide

There's a lot you have to keep in mind when building an online form -- length, placement, verbiage, even color. Yes, I said color. Let's prevent people from seeing red because of your form. Or is red a good thing? Keep reading and find out.

Chris Byers

· 13 min read

The Science Behind High-Converting Websites

Calls-to-action, consumer-friendly color and followups on abandoned shopping carts are among the tools smart ecommerce companies employ.

Eric Samson

· 5 min read

5 Science-Backed Ways to Be Happier at Work

Miserable at the office? Try these quick tips from a leading neuroscientist who specializes in studying happiness and what causes all the good feels.

Kim Lachance Shandrow

· 8 min read

Analyzing the Science Behind Customer Loyalty

Four tools to put the power of Big Data to work when it comes to building a robust and loyal customer base.

Chris Poelma

· 6 min read

The Science Behind Customer Churn

Customer-loyalty and retention is paramount in the online marketplace. Here's how to get the most out of Big Data and keep your customers coming back.

Luc Burgelman

· 4 min read