Twitter Debuts New 'Recap' Feature That Makes It Feel More Like Facebook

Twitter Debuts New 'Recap' Feature That Makes It Feel More Like Facebook
Image credit: Bloomua / Shutterstock.com

Grow Your Business, Not Your Inbox

Stay informed and join our daily newsletter now!
2 min read
Opinions expressed by Entrepreneur contributors are their own.

While Facebook is a curated garden, showing you posts it deems most relevant, Twitter is more like a river: You can always get your feet wet, but it's virtually impossible to keep up with the inundation of tweets streaming through the network in real-time. 

Now, however, Twitter has launched a new Recap "while you were away" feature. The purpose is to highlight tweets it deems particularly relevant (determined by "engagement and other factors") that you may have missed when you stepped away from the micro-blogging site. The number of curated tweets you'll see each time you check in depends on the amount of time you typically spend on – and away from – the platform. "If you check in on Twitter now and then for a quick snapshot of what’s happening, you’ll see this recap more often," Twitter wrote in a post announcing the feature. "If you spend a lot of time on Twitter already, you’ll see it less."

Related: Twitter Is Selling Ad Space in Your Following List

The Recap feature has already rolled out on Twitter's iOS app and will come to Android and web versions in the next couple weeks.

For now, it appears there's no way to turn off the feature, although if you frequently dismiss highlighted tweets, you'll be shown them less often, according to The New York Times.

Unlike Facebook, where chronology plays only one part in a host of factors that ultimately decide which posts you see, Twitter has always treated chronology as sacrosanct (hence your Twitter stream is a "timeline.") With the rollout of the Recap feature, Twitter is experimenting with ways to highlight important information a la Facebook while maintaining its real-time immediacy. 

Related: Instagram Treats Users to Five Fresh, New Filters

More from Entrepreneur
Our Franchise Advisors are here to help you throughout the entire process of building your franchise organization!
  1. Schedule a FREE one-on-one session with a Franchise Advisor
  2. Choose one of our programs that matches your needs, budget, and timeline
  3. Launch your new franchise organization
Discover the franchise that’s right for you by answering some quick questions about
  • Which industry you’re interested in
  • Why you want to buy a franchise
  • What your financial needs are
  • Where you’re located
  • And more
Make sure you’re covered for physical injuries or property damage at work by
  • Providing us with basic information about your business
  • Verifying details about your business with one of our specialists
  • Speaking with an agent who is specifically suited to insure your business

Latest on Entrepreneur