Company News: McDonald's <B></B>

May 10, 2002

Des Moines, Iowa--McDonald's Corp. plans to test a three-in-one restaurant concept in which customers can order hamburgers, upscale sandwiches, meal platters, breakfast and desserts. The test will allow customers to order from the fast-food counter, a sandwich and platter shop or a bakery/ice cream outlet from phones at their table. No tips wait-service will be provided. -Dow Jones

New York City--Irwin Kruger, eager to boost sales at his six Midtown Manhattan McDonald's locations, is rolling out a freshly made, bite-sized product he has dubbed "Mini McDonuts." Looking to drive traffic, Kruger came up with the idea of preparing the doughnuts inside one restaurant next to a 20-foot window that looks out onto a busy street.

The introduction of McDonuts began in March at Kruger's restaurant on the corner of 34th St. and Eighth Ave. That location also makes doughnuts for his Penn Station McDonald's, which is too small to make the treats on premises. -Nation's Restaurant News

Oak Brook, Illinois--McDonald's has opened its first "town center" restaurant in suburban Columbus, Ohio. The family-themed restaurant includes a miniature drive-thru for kids, a karaoke booth where customers can record CDs, and a separate area for adults to eat and gather. -Fahlgren Inc.

Want to be an Entrepreneur Leadership Network contributor? Apply now to join.

Most Popular

See all

Starting a Business

Most People Have No Business Starting a Business. Here's What to Consider Before You Become an Entrepreneur

You need to find the right business opportunity at the right time and take the right steps to beat the odds.

By Cynthia Kay

Leadership

AI vs. Humanity — Why Humans Will Always Win in Content Creation

With the proliferation and integration of AI across organizations and business units, PR and marketing professionals may be tempted to lean into this new technology more than recommended.

By Cara Sloman

Growing a Business

Who You Hire Matters — Here's How to Form a Team That's Built to Last

Among the many challenges related to managing a small business, hiring a quality team of employees is one of the most important. Check out this list of tips and best practices to find the best people for your business.

By David Busker

Leadership

This Leadership Technique is the Secret to Optimal Team Performance

Through my experience in business, I've found one particular leadership technique that works better than others.

By Adam Kroener

Business News

After Noticing That Dogs Had Better Fresh Food Options Than Babies, This Entrepreneurial Couple Started a Company. 50 Million Meals Later, They're Running the Fastest-Growing Kids Meal Delivery Company in America.

Ben Lewis and Angela Vranich, co-founders of Little Spoon, detail the launch and massive growth of their healthy baby and kids food brand.

By Dan Bova

Management

7 Ways You Can Use AI to 10x Your Leadership Skills

While technology can boost individual efficiency and effectiveness, it's essential to balance their use with human intuition and creativity to avoid losing personal connection and to optimize workplace satisfaction.

By Gaurav Aggarwal