FREE Franchise Guide!
2022 Franchise 500 Rank
#488 Ranked #452 last year
See the Full List
Initial investment
$21K - $40K
Units as of 2021
105 23.5% over 3 years

Here’s what you need to know if you’re interested in opening a Rhea Lana's franchise.

Do you have a passion for kids' fashion? So does founder and president Rhea Lana Riner. As a young mother of three, she struggled to find high-quality kids’ items on a budget. After inviting a few friends over to swap used children's clothing, she stumbled on overwhelming demand.

The Rhea Lana’s company was born in 1997 with the motto and focus on family, friends, and affordable fashion. Since franchising in 2008, Rhea Lana’s is an award-winning company with over 90 individually owned locations in dozens of states. 

Why You May Want to Start a Rhea Lana’s Franchise?

Franchisees with Rhea Lana’s all tend to have one thing in common—a flexible lifestyle. By allowing franchisees to run the business part-time, Rhea Lana’s fits into all types of families, from full-time working parents to stay-at-home parents. In fact, the majority of franchisees at Rhea Lana’s are moms. Powered by the community, franchisees can connect with other moms who are looking for budget-friendly clothing options for their children.

Franchisees will work their Rhea Lana’s franchise from a storefront. If your dream is to have a business while focusing on your family, joining Rhea Lana’s could be a perfect fit.

What Might Make a Rhea Lana’s a Good Choice?

To be part of the Rhea Lana’s team, you should make sure you’re financially ready for an initial investment made up of a franchise fee and other startup costs. You should also be prepared for ongoing fees that will include royalty and potential renewal fees. 

When you join Rhea Lana’s, a team member will train you at one of their events, and someone from their corporate team will even attend your first event. The company provides a point of sale program and a bar-coded inventory system. The brand will set up your website and send you marketing materials. You'll get a corporate mentor, access to weekly webinars, and much more to support you on your journey with opening a Rhea Lana’s franchise.

How To Open a Rhea Lana’s Franchise

If you're ready to share your passion for consigning clothes with the world, submit a franchise inquiry form. If the brand approves, they'll reach out to you and set up a phone call that shouldn’t last much longer than an hour. Their representative can answer any of your initial questions about the opportunity.

If you like what you hear, they'll send over the Franchise Disclosure Document for you to review. When you're ready, you'll submit an official application and recommendation letters. You'll also verify that you can meet their financial requirements. 

Before Rhea Lana’s approves your application, you'll have a final call with a Rhea Lana’s team member. This is your chance to talk about your "why" behind setting up your business. You'll talk about your background, goals, and why you'd be a good match for the used children's clothing brand. If all goes well, you'll pick out your location and take a step towards selling clothes as unique as the kids who'll wear them.

Find Your Perfect Franchise

Company Overview

About Rhea Lana's

Founded
1997
Parent Company
Rhea Lana's
Leadership
Rhea Lana Riner, President & CEO

Franchising Overview

Franchising Since
2008 (14 years)
# of employees at HQ
19
Where seeking

This company is seeking new franchisees throughout the US.

# of Units
105 (as of 2021)

Franchisor Information

Corporate Address
2765 Blaney Hill Rd.
Conway, AR 72032

Information for Franchisees

Here’s what you need to know if you’re interested in opening a Rhea Lana's franchise.

Financial Requirements & Ongoing Fees

Here’s what you can expect to spend to start the business and what ongoing fees the franchisor charges throughout the life of the business.

Initial Franchise Fee
$11,900 - $14,900
Initial Investment
$20,550 - $39,950
Royalty Fee
3-1%
Ad Royalty Fee
$175/event
Term of Agreement
5 years
Is franchise term renewable?
Yes
Take Our Free Franchise Quiz!

Financing Options

Some franchisors offer in-house financing, while others have relationships with third-party financing sources to which they refer qualified franchisees.

In-House Financing
Rhea Lana's offers in-house financing to cover the following: franchise fee

Training & Support Offered

Franchisors offer initial training programs and a variety of ongoing support options to help franchisees run their businesses.

On-The-Job Training
30 hours
Classroom Training
30 hours
Additional Training
As needed
Ongoing Support
Purchasing Co-ops
Newsletter
Meetings & Conventions
Toll-Free Line
Grand Opening
Online Support
Security & Safety Procedures
Lease Negotiation
Field Operations
Site Selection
Proprietary Software
Franchisee Intranet Platform
Marketing Support
Co-op Advertising
Ad Templates
National Media
Regional Advertising
Social Media
SEO
Website Development
Email Marketing
Loyalty Program/App

Operations

Additional details about running this franchise.

Is absentee ownership allowed?
No
Can this franchise be run from home/mobile unit?
No
Can this franchise be run part time?
Yes
Are exclusive territories available?
Yes
Take our quick quiz to find your ideal franchise

Interested in franchise ownership like Rhea Lana's? Request a free consultation with a Franchise Advisor now.

Franchise 500 Ranking History

Compare where Rhea Lana's landed on this year’s Franchise 500 Ranking versus previous years.

Additional Rankings

Curious to know where Rhea Lana's ranked on other franchise lists? Find out below.

Want to stay updated on the latest franchise news?

Never miss a beat when you sign up to receive our newsletter.

We care about the protection of your data. Read our Privacy Policy

Related Franchises

Are you eager to see what else is out there? Browse more franchises that are similar to Rhea Lana's.

Vitamin Shoppe, The

Vitamins, minerals, supplements, sport nutrition products

Entrepreneur's Source, The

Franchise/business coaching and development

Matco Tools

Mechanics' tools and equipment

UPS Store, The

Postal, business, printing, and communications services

Related Franchise Content

Catch up on the latest franchise news, trends, and more.

3 Reasons Why Franchise Systems Are So Valuable

Franchise systems continue to be gobbled up at higher and higher valuations because of these three value drivers.

Tom Spadea

The Best Upcoming Franchise Shows

There's still time to register and attend these franchise-based events.

Jeff Cheatham

Consumer Demand Driving Growth in the Tech Sector of Franchise

Tech-savvy entrepreneurs can jump on the bandwagon of innovation.

Jeff Cheatham

Take Customer Service To The Next Level With These Service-Based Franchises

Want to own a business that "serves" others? Here are some top choices.

Jeff Cheatham

What's the Deal With Subway's 'Fake Tuna' Lawsuit? A Look Inside the Unusual Case

The saga over Subway’s tuna-legitimacy continues as a plaintiff argues that the chain's "100% tuna" claim is false. Subway stands by its statement.

Disclaimer
The information on this page is not intended as an endorsement or recommendation of any particular franchise by Entrepreneur Media. Our franchise listings and rankings are solely research tools you can use to compare franchise operations. Entrepreneur stresses that you should always conduct your own independent investigation before investing in a franchise. That should include reviewing the franchisor's legal documents, consulting with an attorney and an accountant, and talking to former and current franchisees.
Updated: February 8th, 2021