7 Ways to Tweak Your Marketing & Sales Strategies for the New Economy The world is changing once more as the economies reopen, so make sure your company's marketing and sales strategies are doing the same.

Now that more economic stability and opening has occurred amid the ongoing health crisis, it's a good time for entrepreneurs and CMOs to think about what's changed.

How do you reach your audience with effective marketing and sales strategies in this new and different business climate? From content marketing to building your social media presence, now is the time to take a clear-eyed look at your current program and ask: What tweaks should you make to connect successfully with your prospects and customers?

Related: How to Become a Better Leader Through a Crisis