How The Top 100 Crowdfunded Companies Raised Major Money An inside look at how these entrepreneurs got the crowd to fund their businesses to the tune of some big bucks.
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Max Gunawan raised nearly $580,000 for his startup in 31 days. He's just one of the entrepreneurs whose business has earned a spot on our exclusive list of the Top 100 Crowdfunded Companies--those that raised money from individuals, not from institutions such as banks or venture capital firms.
Gunawan's business, Lumio (No. 59 on our list), sells a lamp that unfolds like a book, a design marvel that serves as a portable light. Gunawan turned to Kickstarter in February to launch a campaign with a $60,000 funding target. He offered a first-batch version of his product, which retails for $160, to anyone who pledged $95 or more in the campaign. By March, he had 5,276 pledges.