Marketing
Sales Not Closing? Know When to Panic!
The longer your product's sales cycle, the more important it is to measure progress along the way.
By George Deeb
B2B Sales | Page 2
Building a Business
The 5 Most Persuasive Skills for Selling to Executives
If your new sales rep is trained right, the executive signing on the dotted line will never even know he's dealing with a novice.
By Howard Brown
Building a Business
6 Strategies For Overcoming Buyer Hesitation in B2B Sales
Some customers can't yet commit. Your job is to change their minds. Here's how.
By Danny Wong
Building a Business
The ‘F-Word’ in B2B Relationships
When the customer tells you everything is "fine" it is time be alarmed.
Building a Business
5 Sales Lessons B2B Companies Can Learn from Apple
At Apple the lessons outlined contributed to building a business that delights people around the world.
Building a Business
A Seller Must Earn the Right to Close With Buyers Today
B2B sales is ever green, running in cycles of buying and not-buying over a years-long relationship. It's not about closing today.
By John Holland
Building a Business
Still Feeling Like Willy Loman? Here’s How to Prevent Your Death as a Salesperson in a Digital World.
Asking yourself these five questions will help you stay relevant in this modern age of sales and marketing.
Building a Business
10 Winning Tactics for Marketing Online to Other Businesses
B2B is its own marketing genre but there are many avenues online for getting a dialogue started with the people you need to reach.
Business News
Taking Aim at the Booming B2B Market, Amazon Launches Marketplace Strictly for U.S. Businesses
The ecommerce giant is intensifying its quest for a piece of the flourishing nearly $8 trillion-dollar business-to-business sector.
Building a Business
5 Strategies for Using SlideShare in Your Marketing
SlideShare, now owned by LinkedIn, has emerged as powerful marketing medium with particular attraction for entrepreneurs.
By Leyl Black
Building a Business
3 Ways Your Startup Can Earn the Trust of Prospective Clients
People buy from whom they trust, and they trust who they know. So what do you do when your business is new and has no track record?