community engagement
The Secret to a Successful Franchise? A 'Community'-Based Business
The real challenge is finding the hook and putting the people in place to make it all possible.
Get the Word Out With Worthy Cause Marketing
Getting involved at the community level, in all the communities you do business, is the most effective and gratifying market of all.
Michael Houlihan & Bonnie Harvey
10 Ways Small Businesses Can Give Back Without Breaking the Bank
Helping improve your community or bolster a cause you believe in is probably the most satisfying way there is to market your business.
Bragging About Treating Your Team Well Is Always Good PR
Don't be shy about going public when you boost pay or host fun events for your employees.
How the Power of Entrepreneurial Relationships Is Rebuilding Baltimore
The entrepreneurial knack for seeing opportunity where others are daunted is energizing a proud city struggling through difficult times.
5 Lessons Entrepreneurs Can Learn From Niche Marketplaces
Thank Airbnb, Trulia and other niche players for the potential partnerships -- and more -- that they offer entrepreneurs.
The New Axis of Business Initiatives: Strategic Community Engagement
The power shift from business to consumer -- in the works for decades -- is now complete.
