confirmation bias

Stop Trying To Make Your Employees Happier

It's personal resilience that managers need to develop in their teams to get the sort of engagement they seek.

How You Can Crush the Biggest Sales-Killing Mental Bias

When we enter a sales situation with a pre-conceived idea, we look for confirmation to support that idea. That usually ends badly.

Jeff Shore

2 Surefire Ways to Tell Whether Your Startup Can Win, If You Avert Clouded Judgment

The goal is figure out if a new contender can whip its rivals at meeting customer needs. But confirmation bias can sully good judgment.

Peter S. Cohan