Why Entrepreneurs Need to Get the Right Blurbs for Their Books
Blurbs, also known as endorsements, are an important element of book publishing. But who should you ask, and how can you get them to say yes?
Here Are 5 Celebrities Who Are Investing In The Startup Ecosystem
With the growing startup ecosystem, several popular personalities are looking to grab a slice of the pie
Brand Ambassadors v/s Influencers: Who Should You Pick for Brand's Marketing?
Three-times Asia-Pacific Cup rally champion Gaurav Gill spoke about why is it relevant to have brand ambassadors over influencers for the brand's marketing
Boost Your Business Using Influencer and Referral Marketing
A properly planned and optimized influencer campaign drives the interaction of multiple audiences with your brand/product
Facebook Now Lets You Officially Endorse a Presidential Candidate
This latest move is another example of what the social network has recently described as 'a broader effort designed to get more people engaged in the civic process.'
Maria Sharapova and 6 Athletes Who Lost Their Nike Endorsements
Maria Sharapova is simply the latest star in a long list of high-profile athletes to be dropped by the company.
Brands Can Now Buy Insurance to Protect Themselves If a Celeb Spokesperson Goes Nuts
Celebrity endorsements work when stars behave. Not when they go off the rails on the crazy train. Now AIG wants to come to the rescue with a way for businesses that dance with the stars to cover their butts.
Here's How to Get Liam Neeson to Endorse You on LinkedIn (Yes, Really.)
To promote his new film 'Taken 3,' the actor will endorse one LinkedIn member's 'particular set of skills.'
5 Ways to Get Your First Customer
The initial adopters of your product play a pivotal role for your company. They bring in revenue and can open doors to other purchasers.
5 Reliable Methods for Building Trust in Your Mobile App
Nothing is better for selling the latest app that the oldest advertisement of them all, the glowing praise of a satisfied customer.
Want a Celebrity Endorsement on Twitter? 3 Legal Precautions to Know.
Before you shell out cash for a new e-spokesperson, make sure you're in the clear so no issues pop up later.
How Creative Thinking Can Nab a Coveted Celeb Endorsement
Targeted marketing and persistence make for a powerful combo on the endorsement front.
7 Steps to Landing and Profiting from Celebrity Customers
What the team on Animal Planet's Tanked learned from working with Tracy Morgan