Gen X

Business News

Gen Z, Millennials Have Gained More Wealth Than Gen X, Boomers Since 2019 Thanks to This Popular Personal Finance Move

The younger generations received larger stimulus checks during the pandemic — and put them to work.

Business News

Boomers and Gen X Are the Most Devoted Customers on This Popular Shopping App — And They Might Be Getting Played Because of Their Age

Chinese e-commerce platform Temu, which launched in the U.S. in 2022, remains a hit despite consumer complaints.

Business News

This Gen Z Slang Term Is Oxford's Word of the Year. It Beat Out These 7 Other Words That Boomers Might Be Hearing for the First Time.

A well-known YouTube and Twitch streamer first brought the word "rizz" to the public's attention.

Business News

This Indulgent Retirement Trend Is Popular Among Young Professionals — But Financial Planners Are Providing a Dose of Reality

Gen Z is spending more on non-essential purchases like travel and entertainment.

Business News

'Not Much Financial Education' — Yet Millennials Have Boomers and Gen X Beat When It Comes to Retirement Savings. Here's Why.

Millennials might own fewer homes and make less money — but they're on track for a better retirement.

Culture

People Are Starting to Get Really Annoyed by 'Quiet Quitting'

What started off as a form of quiet rebellion has now become a insufferable nuisance, a new survey finds.

Growing a Business

When Next-Generation Caregivers Meet New Technology

Why it's vital to know how different age groups apply differing approaches to healthcare tech.

Growth Strategies

The Brand Which Will be Nimble to Change Will Win Believes this Next-Gen Leader

"We are now a consumer-centric brand which is leading us into the next gen of consumers," says Aditya Bagri

Growing a Business

How to Partner Successfully With a Younger Boss

Age sometimes seems a lot more than just a number.

Employee Experience & Recruiting

Is Your Generation the Most Valuable at Work?

From willingness to learn to creative thinking, here's how millennials, gen Xers and boomers stack up.

Business News

15 Reasons Why Gen Xers Are Smarter With Their Money Than Millennials

Sandwiched between two-large generations, baby boomers and millennials, generation X is often considered the 'neglected middle child.'

Marketing

I'm A Gen Xer -- Here's Why You Should Stop Ignoring Me

Why marketers should re-engage today's most 'ambidextrous' generation.

Collaboration

Employees From All Generations Want This One Thing From Employers

A recent survey found similarities across Gen Z, millennial and Gen X workers, but also some big differences.

Marketing

Enough About Millennials! You Can Use Influencer Marketing to Target Older Audiences, Too.

You may be surprised at how digitally savvy boomers and Gen-Xers really are.