Online Reviews

Controversies

Yelp Shares are Tanking and a Kickstarter Project Could Be the Reason

A new documentary apparently shows alleged abuses by the customer review service.
Online Marketing

How to Get Online Customers to Find You and Trust You

Content marketing is a must these days for almost every business. Find out how to do it right.
Reputation Management

How to Spin a Bad Online Review

Don't let a negative customer experience define your company's brand. Here's how to fix things.
Online Reputation Management

6 Better Responses to a Bad Review Than Yelling or Sulking

Somebody trashing your company online is hurtful and infuriating but responding that way makes the situation worse.
Online Reviews

Beyond the Boycotts: Meet Yelp's Small-Business Evangelist

Darnell Holloway is the go-to executive for bridging the sometimes big divide between it and small-business owners who complain about bad reviews.
Legal

FTC Takes No Action Against Yelp Following Year-Long Investigation Into Review System

Despite outcry from small-business owners, this marks the second inquiry by the FTC that has resulted in no further action, according to Yelp.
Yelp

Researchers Are Using Yelp to Predict When a Restaurant Will Shut Down

With new software, researchers say Yelp reviews can serve as a crystal ball for restaurant failures.
Reputation Management

Why Franchise Owners Have to Be Especially Careful on Social Media

For the franchise world—in which one negative comment can affect an entire system of corporate owners and franchisees—managing your reputation is especially critical.
Online Reviews

Got a Bad Yelp Review? Here's How to Defend Your Business Online. (Infographic)

With more people researching before making a purchase, online reviews are important. Here's how to handle the negative ones while encouraging positive ones.
Coaches Corner

Don't Make These Customer Review Monitoring Mistakes

Our experts give you a strategy to monitor your online reputation.
Online Reviews

Why This Bay Area Bistro Wants to Be Yelp's Worst-Rated Restaurant Ever

In a protest against the site's alleged ratings manipulations, this Italian restaurant's co-owners offered scathing reviewers 25-percent off their checks.
Yelp

New Legislation Would Make Banning Negative Yelp Reviews Illegal

Your right to write angry Yelp reviews may soon become law.
Yelp

Appeals Court Rules That Yelp's Ad Sales Tactics Aren't Extortion, Just 'Hard Bargaining'

Businesses don't have the right to pre-existing good reviews, the court said.
Online Reviews

5 Predictions About the Growing Power of Online Customer Reviews

The influence of a single customer's opinion will continue to grow in sync with the pervasiveness of social media.
Yelp

Hotel Says $500 Fine on Negative Yelp Reviews Was a Joke

Angry Yelpers turned on a hotel after an article claimed the hotel fined newlyweds for guests' negative online reviews. Now, the hotel claims it was all a misunderstanding.

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