News and Articles About Sales
Sales are the lifeblood of any business. When you get a lead, act fast to convert him or her into a paying customer.
In the world of complex business-to-business selling there is no such thing as a born salesperson.
Former Red Sox player shares what his baseball career can teach entrepreneurs about sales.
Learn how to customize marketing strategies to approach each type of potential buyer.
Worth of mouth is powerful, but only if your contact can actually deliver a strong connection.
By playing up certain things in your direct mail, you will increase the chances of customers making a purchase.
Making less of an impact than Amazon hoped, the company dropped the price of the Fire Phone from $199 to 99 cents.
It's helpful to understand the logic behind buyers -- especially when it comes to what's stopping them from a purchase.
Your website won't always hook potential clients. Sometimes, you'll need to jump in to assist and get them to bite.
As a professional, executive or entrepreneur, the more you know about how people tick, the better.
While some salespeople might view proposals as unnecessary -- or even as a waste of time --they're actually one of the most powerful instruments in a salesperson's arsenal of deal-closing tools.
Leaders can have a significant impact on the success or failure of their sales force by focusing on achieving specific numbers.
A solid partnership between management and the department can lead to better results and increased profits.
Nobody can know everything, but as an entrepreneur, you need to know the basics.
You should be reflecting on what has gone right and what has gone wrong in the past, but these errors may be contributing.
Teaming up with another player can combine complementary skills and realize synergies at a startup.
Eating into your profits is an endless game that usually ends with you losing. Create value by framing your business as the superior option.
There is a massive problem of companies not pursuing customer inquiries right away, which is a huge opportunity for you.
There are five interesting parallels between these two worlds that can help your staff close deals.
People want to talk with a person they trust before making the buying decisions that matter most.
When writing your direct mail sales piece, be sure to include and pay particular attention to these seven parts of your letter.
Staying competitive following Amazon's announcement of its first mobile card reader, Square unveils new features.
Used improperly, the web can be a black hole -- one in which you dump tens of thousands of dollars without results.
Just as a relief pitcher and a starter are different types doing the same job, sales pros come in endless variety.
The most effective direct mail sales pieces follow a formula in format and length. Discover the secret to direct mail success.