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Marketing Automation Explained (Infographic)

This story appears in the September 2013 issue of Entrepreneur. Subscribe »

The automation of business function is set to be the new trend in 2014. There are already dozens of sales, marketing and finance automation options, and for good reason: The quantifiable returns they provide are undeniable. 

Here is a look at marketing automation and how it works. 

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Domo Arigato, Mr. Roboto