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Match Made in Heaven

How do you approach a potential partner without stepping on anybody's toes?

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This story appears in the February 2003 issue of Entrepreneur. Subscribe »

Q: I have a friend who hastaken his business as far as he is willing to go without investingmore money into it. I believe the business has great prospects.What's a win-win way to propose the idea of our entering into aworking relationship to expand the business?

Name withheld

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