'If You Doubt Yourself, You're Dead': How Serial Entrepreneur Jaclyn Johnson Launched the Rallying Cry for a Generation of Female Entrepreneurs

Kathleen Griffith talks business and fearlessness with Jaclyn Johnson, founder of Create & Cultivate.

learn more about Kathleen Griffith

By Kathleen Griffith

Opinions expressed by Entrepreneur contributors are their own.

Jaclyn Johnson is a born entrepreneur, who launched and sold her first business, (No Subject) by the time she was 28. She went on to invest in female-owned startup Away before launching her second multimillion-dollar company, Create & Cultivate. In 2018, she also became a published author with WorkParty, filled with advice for female entrepreneurs looking to launch successful companies and careers.

Related: If You're Not Messing Up or Leading a Truly Female-First Company, You're Not Trying Hard Enough

If that's not enough to blow you away, her tenacity, emphasis on collaboration over competition, combined with her love of community, will. She founded Create & Cultivate to provide resources, events and community for other female millennial entrepreneurs. "As a business owner every day is stressful and that has to become your baseline. You learn to weather the storms," she told me.

Photo credit: Create & Cultivate

Building a community of other female entrepreneurs and relying on her first entrepreneurial role model — her mom — has helped her to do just that. We dove into how she approached brands to partner with her on Create & Cultivate, why you need to be willing to invest your own dollars in your company, and that "if you doubt yourself, you're dead."

Watch the video above, in which I know you'll find inspiration and actionable tips from fellow ADWEEK Disruptor Jaclyn Johnson.

Video Producer: Kari Jones

Kathleen Griffith

Founder, Build Like a Woman; Founder/CEO of Grayce & Co

Kathleen Griffith is founder of Build Like a Woman, and CEO of Grayce & Co, a marketing and media consultancy for Fortune 100 brands and media companies. Grayce aims to help those brands reach and engage the female consumer. Griffith is committed to advancing women through Grayce & Co Ventures, Cannes Lions SIBI and Build Like A Woman.

Related Topics

Editor's Pick

Have More Responsibilities at Work, But No Pay Bump? Use This Script to Get the Raise You Deserve.
Black and Asian Founders Face Opposition at All Levels — Here's Why That Has to Change
Business News

This OnlyFans Star Was Once Part of a Fanatical MLM Cult. "I Was Forced Into Celibacy."

Cami Strella was lured into a multilevel marketing scheme but escaped to start her own six-figure-a-month business.

Living

Invest in Yourself: 10 Things Every Working Woman Should Do This Year

When striving for success, it is easy to forget about your mental and physical health. But without health, you cannot fully succeed. Follow these ten lifestyle strategies for success in your personal and professional life.

Business Ideas

How to Make Thousands of Dollars on the Side As a Virtual Assistant

Apply your skills and experience to create a lucrative virtual assistant side hustle or full-time business.

Growing a Business

Kim Malek of Salt & Straw on Modernizing the Ice Cream Industry

The co-founder and CEO of Salt & Straw discusses organic storytelling, brand collaborations, remaining authentic during business expansion, and building back after tragedy.

Thought Leaders

5 Small Daily Habits Self-Made Millionaires Use to Grow Their Wealth

We've all seen what self-made millionaires look like on TV, but it's a lot more subtle than that. Brian Tracy researched what small daily habits these successful entrepreneurs adopted on their journey from rags to riches.