Tech
Why Companies are Turning to Flatfile to Solve Data Onboarding
Flatfile is changing the way B2B companies import and migrate customer data.
Customer Databases
Business Operations & Logistics
A Customer Data Platform Picks Up Where CRM Leaves Off
By Karl Wirth
Marketing
9 Cool Ways You Can Use Data-Driven Marketing to Gain Customers
If you don't know what a "buyer persona" is, it's time you schooled yourself in the benefits data-driven strategies can offer.
By AJ Agrawal
Building a Business
How to Clean Up Customer Data and Revive Your Company
A three-hour database training session could transform your marketing team and boost your bottom line.
By Andrew Cohen
Business News
In Auction for RadioShack Name, Highest Bid Stands at $15 Million
The auction also includes the bankrupt electronic retailer's customer data.
By Reuters
Building a Business
10 Questions to Ask When Collecting Customer Data
What business owners need to know about gathering, using and protecting customer information.
Marketing
Want to Create the Holy Grail of Mailing Lists? Follow These 5 Tips.
Entrepreneurs looking to create a successful email campaign must have a top-notch mailing list.
Building a Business
Cleaning Up Your Mailing List
Find out how merge purge and data hygiene can increase your sales and save you thousands of dollars.
Marketing
Marketing Must: Customer Data Points to Stop Ignoring — Now
Collecting these important details can help you convert leads to customers as effectively as possible.
By Eric Siu
Building a Business
Why Big Data Is Your Key to Beefing Up Customer Engagement
Your business is leaving lots of useful data on the table. Here's why no bit of data should be tossed when it comes to customer engagement.
Marketing
How Rapportive Helps Businesses Manage Customer Relationships
The company's Gmail add-on makes for a sleek social CRM tool.
Marketing
5 Ways to Build a Solid Email Marketing List
Keeping in touch with your best prospects will draw them back to your website to buy.
By AJ Kumar
Tech
Tracking Small Business Data with Adobe’s FormsCentral
To corral the massive amounts on business information you get each day, Adobe helps you create customized forms.
Marketing
How to Expand a Contact Database to Find More Customers
Consider these tips for building a robust contact list on a budget.