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More Posts on Franchise How-To
Reaching customers (and potential franchisees) is part art, part science. Three industry vets offer advice on finding a marketing and social media firm that strikes the right balance.
Talk to these three people -- who are more likely to tell you 'no' -- before handing over your hard-earned cash for a franchise business.
Navigate 'discovery day' with this list of questions that will make sure you learn all the essential information you need before you shake hands.
If you pay peanuts, you may get monkeys. Learn where to dig and why so you can outweigh costs with benefits and find the best franchise opportunity for you
Once you have a few franchises in mind, you'll be talking to a franchise rep from each company. Here's the skinny on how that phone call should go.
Once you've narrowed your franchise choices to a few – or a few dozen – it's time to investigate these informational options.
In this excerpt from The Franchisee Handbook, by iFranchise Group CEO Mark Siebert, learn how to narrow the field to boost your chances of success