Mobile
Technology
A Beginner's Guide to Starting and Marketing an App
First-timers in app development ask the same questions over and over. Here are the answers.
Mobile
6 Significant (But Often Overlooked) Mobile Metrics
Analyzing these important mobile metrics will allow you to uncover issues with your app early on, as well as roll out improvements with every update.
More From This Topic
Pokémon
3 Amazing Effects of Pokémon Go, Which Is Now a Year Old
The augmented reality game continues to be a big deal.
Focus
Are Our Smartphones Actually Making Us Dumb?
A new study finds that our devices affect our focus, even when we aren't using them.
Amazon
Amazon Patents Tech to Block In-Store Comparison Shopping
If you visit an Amazon Store, don't expect to be able to compare prices using your smartphone. Amazon's patent describes blocking such checks and sending a sales rep over to see you.
Ecommerce
Mobile Fraud a Blind Spot for Ecommerce Merchants
Dangers loom as merchants are scrambling to meet the demands of the threat posed by mobile fraud.
Mobile
Hulu's Updated Mobile App Sucks, and It's a Good Reminder for Us All
The streaming service decided to prioritize flashiness above usability.
Medicine
3 Mobile Solutions to Healthcare Industry Problems
How new technology helps medical professionals have more data and options than ever before.
Mobile Apps
The Top 5 Myths of Mobile Apps -- And Why Believing Them Will Hurt Your Business
The question is no longer "Should I have an app strategy?" but rather "What do apps mean for my business?"
Mobile Marketing
How to Create Mobile-Friendly Lead Generation Forms
Keep it simple, and consider alternative calls-to-action.
