Mobile

8 Ways to Wring Revenue From Your Mobile App
Mobile Apps

8 Ways to Wring Revenue From Your Mobile App

Many entrepreneurs find creating an amazing app is less challenging than making money from it.
Murray Newlands
Apple's New 6-Digit Passcodes: What Do They Mean for Your BYOD Policy?
Mobile Security

Apple's New 6-Digit Passcodes: What Do They Mean for Your BYOD Policy?

Are you even thinking about mobile security for your workers? Three best practices to start with.
Caleb Barlow
Facebook Is Trying to Get Mobile Users to Shop Directly Through Its App
Facebook

Facebook Is Trying to Get Mobile Users to Shop Directly Through Its App

The social giant is testing out a few ecommerce features that make it easier to purchase on the go.
These Entrepreneurs Braved New Frontiers in Franchising and Found Success
Franchises

These Entrepreneurs Braved New Frontiers in Franchising and Found Success

Starting a concept from square one isn't easy. But being first to market can put you one step closer to becoming the next big thing.
In With the Old: Mobile Marketing for Seniors
Mobile Marketing

In With the Old: Mobile Marketing for Seniors

With more seniors owning mobile devices and using social media, brands need to step up their mobile-marketing game.
Gilad Bechar
11 Chains That Now Deliver (If You Live in a Certain Area)
Delivery

11 Chains That Now Deliver (If You Live in a Certain Area)

Your favorite restaurants are making it all too easy to get your fast-food (and fast-casual) fix.
Kate Taylor
How to Shake a Negative Brand Image Using Mobile Marketing
Marketing Bootcamp

How to Shake a Negative Brand Image Using Mobile Marketing

Mobile can do far more than just bring your brand's image to new audiences -- it can help build it and even save it from the occasional PR crisis.
Gilad Bechar
The 3 Letters That Could Help Your Business Grow Like Uber
application programming interface

The 3 Letters That Could Help Your Business Grow Like Uber

APIs: These programming interfaces live wherever digital experiences are being created. Are they part of your growth strategy?
Bryan Kirschner
Facebook Just Gave Small Businesses a Bunch of New Tools
Facebook

Facebook Just Gave Small Businesses a Bunch of New Tools

Pages is getting a mobile overhaul in an effort to better tailor how users interact with the companies on the site. It also potentially means more ad sales for the social giant.
Nina Zipkin
Google Is Starting to Penalize Mobile Sites That Do This
Google

Google Is Starting to Penalize Mobile Sites That Do This

It's no longer considered mobile-friendly to have pop-up ads before you reach content, which can impact advertisers and publishers.
Improve Your Website's Conversion Rates With These 6 Design Tips
Marketing Bootcamp

Improve Your Website's Conversion Rates With These 6 Design Tips

Naturally, the more conversions your website produces, the more revenue your business is going to produce.
Jonathan Long
4 Mobile Marketing Lessons That Big Brands Can Learn From Startups
Marketing Bootcamp

4 Mobile Marketing Lessons That Big Brands Can Learn From Startups

Here are a few ways to inject your brand's mobile-marketing approach with a shot of startup spirit.
Gilad Bechar
Why Google Killed a Secret Project Called 'Google Here'
Google

Why Google Killed a Secret Project Called 'Google Here'

The company would have utilized beacon technology to give users notifications about discounts if they were near a retail partner.
Erin Griffith
4 Strategies That Must Be Part of Your Marketing to Customers
Marketing Bootcamp

4 Strategies That Must Be Part of Your Marketing to Customers

If you refuse to play by their rules, they have the power to easily find alternatives, and actively pull other potential customers away.
Martin Zwilling