News and Articles About Loyalty
Jason Wolfe's leading e-tail venture, GiftCards.com, took shape while he was living in his car and teaching himself to code with books checked out of the library.
There's no easier way to tell a customer or employee that you care then with a gift. And it doesn't even have to cost that much.
One of the easiest ways to turn customers into loyal followers is to show them that you care.
With competition fierce, it is imperative for brands to establish mindshare. Here are a few ways to turn your customers into marketing machines.
Bruce Farrer has gone to great lengths to prove that having a sense of commitment is important.
Brand identity in its purest form.
While big corporations are struggling to retain customers, startups are seizing the opportunity to steal loyal consumers. Here is how they are doing it.
With Disney's Frozen recently taking home the 2014 Oscar for best animated feature, a milestone for the 91-year-old Walt Disney Animation Studios, we thought it would be the perfect time to reflect on how Disney is still going strong.
Hair stylists livelihood depends on getting customers and keeping them happy. Here are a few tips all entrepreneurs can use.
If you want to separate yourself from the middle-of-the-pack managers and get the most from your employees, here's what you need to do.
If you are guilty of any of the leadership blunders mentioned below, mend your ways or prepare for costly turnovers.
A Harvard behavioral scientist says a relationship with a brand is a lot like a romantic relationship. Straying is invigorating, but brings back feelings for a favored brand even stronger.
Rude, crude, sexist and often mean-spirited, David Portnoy's Barstool Sports has become a go-to for young men. But can Portnoy continue to cash in on controversy?
AMC Stubs members have the chance buy stock as the company prepares to go public, with the company reserving 110,000 shares for loyal customers.
Loyalty is a two-way street. If you want to turn customers into raving fans, you'll have to go above and beyond when it comes to the service you provide.
Scott Monty shares the auto giant's secret to success at New York's Social Media Week.
While retail sites like Warby Parker and Mr Porter are successfully blending discovery with good design, they're missing one key ingredient: humor. Here's a case for why retail sites should be funny.
Reward your tried-and-true customers with these smartphone-based loyalty programs.
The celebrated entrepreneur on staying in touch and keeping it real when you're the boss.