Social Media Marketing
News and Articles About Social Media Marketing
Amid all the complexities of software, tools and tracking, some basic principles dominate.
The newest social network is all the rage, but not a real threat to Facebook.
Explore alternate networks and perhaps your marketing posts will create a bigger splash.
Marketing is a cacophony but a few voices are consistently heard clearly. Listen to those and learn.
To ensure your long-term viability, put a consistent program in place to increase your 'likes.'
Just when we were saying our first hello to Ello, it said goodbye. Here's why. And, yes, the buzzing ad-free social magnet is back up and running.
Asking people for money is tough. But some are learning how to do it and starting businesses as a result.
By implementing these simple steps, entrepreneurs can stay on the forefront of the social-media sphere while also growing their following across social channels.
Explore new channels without inundating loyal customers with aggressive marketing tactics.
Small businesses skeptical of paying for costly social media marketing have options both old school and cutting edge.
The people most likely to send your event go viral are right there in front of you to be encouraged.
Leaders recognize the importance of social media to brand integrity and their credibility but need applications adapted for business.
Utilizing social-media data in your content-marketing efforts can provide a fresh and creative twist to online advertising.
The photo-centric social media platform is well suited for reaching younger customers who define what the larger audience seeks from content marketing.
Many companies are investing in Facebook campaigns despite changes to its organic reach.
A recent Gallup poll proclaimed that social media marketing has little effect on whether people buy products, but it may not tell the whole story.
Sponsor Provided Content
These five tips will help you maximize the time you spend on social media.
The marketing guru, who came up with the Pepsi challenge, discusses how social media has shifted the power from the producers to the customers.
To successfully raise funds for a project, follow the steps taken during these funded efforts.
Spruce up your professional marketing techniques -- for your career prospects and your company's sake.
If anyone knows inbound marketing, it's Brian Halligan of Hubspot, Joe Pulizzi of the Content Marketing Institute and Brian Clark of Copyblogger.
How these 7 social networks can help you find clients and generate more sales
A chat with the marketing executive credited with humanizing the strategy of the teen and Millenial-loved brand.
Concerned about spam and unwanted ads as a result of web browsing and email? Here's what to do.
If things are going poorly, it's vital that you seek to correct what you may be doing wrong and focusing on what you may be doing correctly.
Connect with Entrepreneur
Most Shared Stories
How Old Is Too Old to Start a Business? The Answer May Surprise You. (Infographic)
You'll Never Hear Successful People Say These 15 Phrases
10 Single Mom Entrepreneurs Share Their Best Business Advice
7 Things You Should Never Say to Your Employees
How to Best Utilize Your Positive Customer Feedback