Social Media Marketing

News and Articles About Social Media Marketing

When, How and Where to Promote Your Content on Social Media
Social Media

When, How and Where to Promote Your Content on Social Media

Promotion is just one part of the process, but it's a complex machine of its own.
Aaron Agius
Mastering LinkedIn, the Personal Branding Epicenter of the Internet
Linkedin

Mastering LinkedIn, the Personal Branding Epicenter of the Internet

Some important best practices for developing your personal brand with the many opportunities the network offers.
All the World Loves Social Media But Many Love Their Local Networks Best
Social Media Marketing

All the World Loves Social Media But Many Love Their Local Networks Best

Social media offers worldwide marketing opportunities but there is a lot more channels out there than Facebook and Twitter.
Oren Levy
6 Ways to Ace 'Influencer' Engagement Basics
Social Media Marketing

6 Ways to Ace 'Influencer' Engagement Basics

How do you find those individuals whose online likes can move your brand to the next level?
Eric Dahan
5 Reasons Social Media Is Not Working for You
Social Media Marketing

5 Reasons Social Media Is Not Working for You

Huge numbers of people are active on these networks, but many businesses fail at capturing their attention.
Kim Garst
From Meerkat to Riff: 5 New Ways to Market Your Brand
Marketing

From Meerkat to Riff: 5 New Ways to Market Your Brand

A look at the latest tools for your marketing kit.
Ann Handley
What Matters More, the Quality or Size of Your Social Media Audience?
Social Media

What Matters More, the Quality or Size of Your Social Media Audience?

Should brands seek to bring on as many followers on as many platforms as possible?
Deborah Mitchell
Which Social Media Sites Make Sense for Your Business? Here's How to Decide.
Online Marketing

Which Social Media Sites Make Sense for Your Business? Here's How to Decide.

If you're confused by your marketing options when it comes to social media, use this quick guide to get started now.
Mitch Meyerson
The Tools and Strategies You Need to Track Every Important Social Conversation
Customer Feedback

The Tools and Strategies You Need to Track Every Important Social Conversation

In order for companies and brands to excel at responding to their audience in a genuine way, they must first excel at social listening.
4 Keys to Marketing on Twitter
Twitter

4 Keys to Marketing on Twitter

With over 302 million active users, Twitter is a platform you need to get in on.
Nathan Resnick
How Mobile Tech and Social Media Are Merging to Change the Shopping Experience
Social Media Marketing

How Mobile Tech and Social Media Are Merging to Change the Shopping Experience

The near ubiquity of smartphones and the irresistible lure of social media are upending how retail is done, all over the world.
Oren Levy
5 Steps to Harnessing the Power of Twitter
Online Marketing

5 Steps to Harnessing the Power of Twitter

Adding Twitter to your marketing toolkit is vital -- and easy.
Mitch Meyerson
In the New Golden Age of Ecommerce, Social Collaboration is Key
Ecommerce

In the New Golden Age of Ecommerce, Social Collaboration is Key

Brands and retailers have improved their ability to reach consumers in their social habitat but wider ecommerce must find ways to integrate and offer similar experiences.
Jack Lowinger