Social Media Marketing | Page 10

It's time to expand your marketing efforts past the behemoths of Facebook and Google. But beware, don't make these mistakes.

It is all about understanding what's working best to achieve the goals you established at the beginning of the process when optimizing a brand's content marketing strategy.

In 2020, the average number of social media accounts for a millennial or Gen Z-er was 8.4 personal accounts. It's time to take influencer marketing seriously.

If you feel like you're falling into a marketing rut, use your competitors, friends, and even people you don't know for inspiration.

Are you getting suspicious messages offering a blue check on Instagram? This article will protect you from the most common verification scams.

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Does your brand make the most of its social media content?

Memes are here to stay. Brands are growing engagement with well-timed meme-marketing strategies.

By staying attuned to the cultural moment, as well as on top of your data, you can master the marketing methods you'll need to keep your company profitable and growing.

Your investment in content creation is worth more than you think. Once you unlock the value of ROAC, you'll never look at social media the same way again.

Digital marketers are hopping on the meme trend. In some cases, brands can get more engagement with a well-timed meme than any other marketing graphics.

Strategic marketing is key to an organization's success. It involves understanding your customers' needs and how they can be met using different promotional mediums and visibility techniques.

Small florists can reach more customers with these six innovative ways to use social media to grow their business.

Social audio is a space for like-minded people looking for support and connection. Using social audio can transform your business and personal brand.

Twitter is a great social media tool for businesses. Here is why you should be using it.

An innovative approach using integrated technologies can organically grow loyal followers that desire a relationship with your brand.

Increase your brand's awareness, engage your book readers, and build your business reach.

Media trainer Jessica Abo reveals her go-to production tips so you can feel more confident for your next on-air appearance, pitch, or presentation.

Content is vital to gaining and retaining your customers. Without good content, you cannot create authority for yourself, build trust with your customers or attract as many new ones. Here are four easy ways to get your content to the next level.

Event sponsorship brings rewards, and you can take part no matter how small your small business is.

The Founder and CEO of Scout's Agency shares why a "podcast tour" is the new PR strategy for thought-leaders.