Social Media Marketing | Page 3

Mastering marketing is about testing, adapting and staying ahead.

Thought leaders like Simon Sinek and Brené Brown became known for one big idea, which helped them build authority and trust. By honing in on your unique strengths, accomplishments, and experiences and staying consistent, you can establish yourself as a go-to expert in your niche.

Discover how to use TikTok to boost your real estate business's reach.

Data-driven marketing is no longer a luxury — it's a necessity. This article explores how leveraging the new generation of data generation can transform your marketing and PR strategies, offering real-world examples and insights to help you stay ahead of the competition.

These five marketing tactics have delivered remarkable returns for my business.

Informa Restaurant & Food Group editorial director Sam Oches on hosting the National Restaurant Show, social media strategy and creating new media for the hospitality industry.

Read about the evolving landscape of digital marketing and the latest tools and technology small business owners can leverage to enhance their market reach and customer engagement.

These four ideas will help your marketing strategy stay competitive and drive long-term results.

Amanda Zuckerman, co-founder and chief brand officer of Dormify, was just 18 when she saw a major gap in the market.

Attract more customers to your small retail business with these actionable marketing tips.

Irina Novoselsky, CEO of social media performance engine Hootsuite, doesn't need a morning cup of coffee to get energized.

Many influencers focus on followers, likes and comments in hopes of monetization; however, those aren't the most important numbers coinciding with profitability.

Take your time, and do not rush through emails.

Working at a startup can feel like building a plane while you're trying to take off. Use these ten marketing tips to effectively grow and sustain your startup.

Stay informed with expert insights on optimizing content lifecycle efficiency through strategic repurposing methods.

Here's why I'm sharing my startup's business data on LinkedIn, what data specifically, and how it has benefited my startup – and could benefit your company, too.

Live launching and traditional evergreen strategies are outdated marketing tactics. Here's how to build an evergreen funnel that actually converts.

Just because "everybody's doing it" doesn't mean everybody's doing it right. Here are some tips on best practices for your social media content.

Unconventional marketing campaigns can generate significant media buzz and public interest, often surpassing the impact of traditional strategies. By leveraging creativity and unique approaches, brands can captivate audiences and keep conversations going long after the campaigns have ended.

Everyone wants a viral moment, but it's only temporary. Memorable brands harness ephemeral trends to resonate beyond the moment.

Rebrands represent an incredible opportunity for growing brands to ensure their visual identity and overall brand experience accurately reflect their values and positioning.