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News and Articles About Social Media Marketing

How Other Companies Manage Social Media (Infographic)

How Other Companies Manage Social Media (Infographic)

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The inside scoop on how your industry peers measure social media and staff their teams.
April 13, 2013 in Social Media
3 Emerging Social Networks to Keep an Eye On

3 Emerging Social Networks to Keep an Eye On

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These new tools should be on your radar. Here's why.
April 9, 2013 in Social Media
How to Jumpstart Engagement on Twitter (Infographic)

How to Jumpstart Engagement on Twitter (Infographic)

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Find out the best time of day, length of tweet and more.
March 31, 2013 in Social Media
4 Things You Need to be Doing on Social Media -- Now

4 Things You Need to be Doing on Social Media -- Now

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Don't miss these critical opportunities for engaging with customers over sites like Twitter and Facebook.
March 27, 2013 in Social Media
5 Easy Ways to Optimize Social Media Marketing for Mobile

5 Easy Ways to Optimize Social Media Marketing for Mobile

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Nearly half of social media users consume content on their smartphones. Here's how to make sure your content is right for these mobile readers.
March 26, 2013 in Social Media
3 Social Media Startups to Watch From SXSW 2013

3 Social Media Startups to Watch From SXSW 2013

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The 'next big thing' in social media might not have debuted this week, but SXSW 2013 was not without noteworthy startups.
March 12, 2013 in News and Trends
The Marketer's Guide to Instagram

The Marketer's Guide to Instagram

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From taking engaging pictures to using hashtags to using more advanced tools, here's how to kick off your company's Instagram strategy.
March 6, 2013 in Social Media
Recovery Time: 3 Big Brands Bounce Back After Social Media Fails (Infographic)

Recovery Time: 3 Big Brands Bounce Back After Social Media Fails (Infographic)

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A look at how long it took these companies to win back their positive sentiment online after separate PR firestorms.
March 3, 2013 in Social Media
10 Questions to Ask When Creating Your Company's Pinterest Page

10 Questions to Ask When Creating Your Company's Pinterest Page

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What you need to know to get your business started on the popular photo-sharing site.
February 27, 2013 in Social Media
Fast, Furious and Humorous: Sound Bites From Social Media Week

Fast, Furious and Humorous: Sound Bites From Social Media Week

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A collection of tweets from attendees during the big social media event in New York City.
February 22, 2013 in Social Media
3 Ways to Turn Social Media Followers Into Promoters of Your Brand

3 Ways to Turn Social Media Followers Into Promoters of Your Brand

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Strategies for activating your fan base from New York's Social Media Week.
February 21, 2013 in Social Media
The Pros and Cons of Using Video App 'Vine' for Marketing

The Pros and Cons of Using Video App 'Vine' for Marketing

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What you need to know before getting started with the new short video recording app.
February 21, 2013 in Social Media
The ABCs of Twitter, Part II

The ABCs of Twitter, Part II

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The second in our two-part series offers an insider's guide to the most common Twitter terms so you’ll understand the basics when you start Tweeting.
February 20, 2013 in Social Media
3 Social Media Lessons from Ford

3 Social Media Lessons from Ford

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Scott Monty shares the auto giant's secret to success at New York's Social Media Week.
February 19, 2013 in Social Media
3 Ways to Make Your Brand Memorable on Social Media

3 Ways to Make Your Brand Memorable on Social Media

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Advice from business leaders who have mastered the art of social media marketing.
February 19, 2013 in Online Marketing
The ABCs of Twitter, Part I

The ABCs of Twitter, Part I

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This quick-hitting insider's guide to the most common Twitter terms can help you jump in and start Tweeting. First of a two-part series.
February 19, 2013 in Social Media
Funding Round Values Photo-Sharing Startup Snapchat at $70 Million

Funding Round Values Photo-Sharing Startup Snapchat at $70 Million

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Snapchat's valuation, what you can learn from the 20 brands with the most engaged Facebook audiences, Twitter's new API changes and more social-media news.
February 15, 2013 in Social Media
How to Size Images on Social Media: A Cheat Sheet (Infographic)

How to Size Images on Social Media: A Cheat Sheet (Infographic)

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Take the pain out of adding images to your brand's social media accounts by following this easy guide to sizing images.
February 12, 2013 in Social Media
Why the 'Second Screen' Industry Is Set to Explode

Why the 'Second Screen' Industry Is Set to Explode

Mobile is changing the entire TV experience and businesses should be poised to take advantage.
February 9, 2013 in Mobile
Pinterest: Now Is Time to Start Generating Revenue

Pinterest: Now Is Time to Start Generating Revenue

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Why Pinterest has decided to work on increasing revenue, how Twitter changed its search function, why Facebook users are getting sick of Facebook and more social-media news.
February 8, 2013 in Social Media
3 Must-Know Basics to Managing Your Company's Social Media

3 Must-Know Basics to Managing Your Company's Social Media

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We found three companies that know what they're doing when it comes to social media marketing, and picked their brains for the best advice to get you started.
February 5, 2013 in Social Media
How Oreo, Other Brands Dominated Twitter During the Super Bowl Power Outage

How Oreo, Other Brands Dominated Twitter During the Super Bowl Power Outage

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What you can learn about tweeting about trending topics from marketing giants.
February 4, 2013 in Social Media
Social Marketing Service Gets a VC Boost

Social Marketing Service Gets a VC Boost

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Social Toaster, an online marketing service, snags $2 million by sticking close to home.
February 4, 2013 in Venture Capital
How Brands Could Benefit From Pinterest's Recent Changes

How Brands Could Benefit From Pinterest's Recent Changes

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The popular social network is remodeling to make the site even more visual, and it's looking for volunteers.
February 2, 2013 in Social Media
5 Daily Habits for Effective Social Media Marketing

5 Daily Habits for Effective Social Media Marketing

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Of all the things your business could be doing on social media, these are the things you should focus on.
January 29, 2013 in Social Media
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