Social Media Marketing

How to Rock Social Media Like Gary Vaynerchuk
Social Media

How to Rock Social Media Like Gary Vaynerchuk

We break down how this serial entrepreneur builds his personal brand as a social media star.
Tanya Benedicto Klich
How to Sell Using Social Media Without Looking Pushy
Social Media

How to Sell Using Social Media Without Looking Pushy

Here are a few effective social-media sales strategies you can use to increase sales and keep your audience happy.
Gary Galvin
6 Ways to Market Your Small Business for Less Than $100
Marketing

6 Ways to Market Your Small Business for Less Than $100

For entrepreneurs and small business owners, every dollar counts – and investments need to pay off in real and immediate marketing ROI.
Victoria Treyger
The 4 Things You Need to Reach Customers on Facebook
Online Marketing

The 4 Things You Need to Reach Customers on Facebook

This primer will teach business owners and marketers how to take advantage of all Facebook has to offer.
Mitch Meyerson
Pitch Perfect: How to Turn a No Into a Yes
Social Media

Pitch Perfect: How to Turn a No Into a Yes

Social media is not a one-night stand; it takes time to build and continually nurture this relationship.
Ann Tran
Why the Future of New Business Is Social Selling
Social Selling

Why the Future of New Business Is Social Selling

Social selling is happening now. Here are three steps to help you leverage the power of this strategy.
Monica Zent
4 Revolutionary Behavioral Email Marketing Ideas
Email Marketing

4 Revolutionary Behavioral Email Marketing Ideas

Stop guessing who to email and what to say.
Jimmy Daly
How One Boutique Uses Technology to Help More Brides Say Yes to the Dress
Technology

How One Boutique Uses Technology to Help More Brides Say Yes to the Dress

Take this Texas-based small business as an example of how smart tech can help you grow and streamline operations.
Carol Roth
Learn the Secrets of How These Big Brands Made Real-Time Marketing Work for Them
Marketing

Learn the Secrets of How These Big Brands Made Real-Time Marketing Work for Them

Real-time marketing can boost your brand as long as your efforts are genuine, on-message and a natural extension of your existing communication strategies.
Heather Whaling
Why Authenticity Is Key to Mastering Social Media Marketing
Entrepreneur Press Books

Why Authenticity Is Key to Mastering Social Media Marketing

Want your business to thrive at online marketing? Some leads from Starbucks, JetBlue and Zappos.
Tanya Benedicto Klich
3 Tips to Better Use the Social Networks You Use Every Day
Networking

3 Tips to Better Use the Social Networks You Use Every Day

We know the biggies when it comes to social networking. But are you using them right?
Cynthia Johnson
Snapchat for Small Business: Consider 3 Key Factors
Snapchat

Snapchat for Small Business: Consider 3 Key Factors

Consumers -- especially young ones with disposable incomes -- are making the move from Instagram. Here's what you should know about this rapidly expanding visual platform.
What You Could Learn From Katy Perry's Social Media Strategy
Social Media

What You Could Learn From Katy Perry's Social Media Strategy

Entrepreneur Press author Kim Garst breaks down how the Superbowl songstress dominates Twitter and how you could grow your personal brand one tweet at a time.
Tanya Benedicto Klich
How Not Using Social Media Can Hurt Your Business
Social Media Marketing

How Not Using Social Media Can Hurt Your Business

It's hard to believe, but some businesses are still slow to embrace social media for marketing and brand-building purposes.