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Babes in Cyberland They might be small, but Generation We's got plenty of pull.

By Gwen Moran Edited by Frances Dodds

Opinions expressed by Entrepreneur contributors are their own.

While their moms and dads are connecting via MySpace and Facebook, a new crop of kiddies as young as age 4 are watching YouTube and playing Webkinz, an online game that lets kids chat with each other. This under-11 set has been using technology since their tiny fingers could click a mouse.

Research firm Iconoculture has dubbed them "Generation We," and marketers like Mike D'Abramo, director of research and strategy for marketing firm Youthography, say these kids are the youngest subset of a group called Born Digital--young people who have never known a world without the internet.

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