Baby Boomers | Page 4

Thought Leaders

Is the Notion of a ‘Good Work Ethic’ Generationally Biased?

Perhaps you've heard complaints by seasoned managers that sounded like millennial bashing. Now a psychologist gives his reasoned reply.

By Paul White

Entrepreneurs

Age and Experience Don’t Matter. Mindset Does.

By Maite Baron

Building a Business

What to Expect From Gen-X and Millennial Employees

By Doug and Polly White

Building a Business

How to Bridge the Communications Gender Gap — From Both Sides

By Karen Lachtanski

Building a Business

7 Ways to Bridge the Boomer-Millennial Gap

Managers might encourage more intergenerational cooperation by trying some of these activities.

By Todd Berger

Building a Business

4 Things Older Entrepreneurs Must do to Stay in the Game

Your future is bleak if you can't share your wisdom in a tweet.

By Richard Lieberman

Marketing

5 Ecommerce Trends Retailers Can Profit From This Holiday Season If They Prepare

As technology becomes integral to shopping, gearing up for the busy season requires retailers to do more than string Christmas lights.

By Tara Sporrer

Entrepreneurs

Baby Boomers, Who Are More Successful as Entrepreneurs, Are Great Startup Assets

The generation born between 1945 and 1964 could give a startup some needed expertise and credibility. Here are five roles they can easily fit into.

By Martin Zwilling

Entrepreneurs

Leading Scientists Question ‘Brain Games’ Effectiveness, Call for More Research

Companies like Luminosity that are making 'brain games' are capitalizing on older individuals' fears of cognitive decline by making 'exaggerated and misleading claims' unfounded in scientific evidence, they contend.

By Laura Entis

Building a Business

Study Trends to Guide Your Innovation Efforts

Keep your finger on the pulse of four key waves driving new product development.

By Louis Foreman

Building a Business

Nurturing Healthy Company Culture Can Yield Unpredictable Benefits

Only an enthusiastic, inspired team will build a truly great company.

By Greg Besner

Building a Business

3 Things Entrepreneurs Must Do to Keep Their Business Model Relevant

Be innovative and evolve your startup to achieve superior growth. Find the payoff from being attuned to cultural and demographic trends.

By Jesse Torres

Building a Business

How Important Your Workplace Friendships Are Depends on Your Age

There is a generational divide in how we view the value and depth of our co-workers.

By Lisa Evans

Thought Leaders

Why Generations Clash at Work

Don't just blame the Millennials. The struggle between the status quo and young up-and-comers is ageless, and important.

By Steve Tobak

Online Presence

Millennials, the Friendly Cutthroat Generation

Sixty-eight percent of millennials would sacrifice a work friendship in order to get a promotion, according to a new survey by LinkedIn.

By Laura Entis

Building a Business

The Problem With Hiring Millennials Is Their Age, Not Their Generation

Never mind the stereotypes about Gen Y. Young people will at times act young.

By Matthew Goldman

Building a Business

Why Being 50 (or Older) Is Just Right for Entrepreneurship

Entrepreneurs with years of workforce experience and accumulated wisdom launch the businesses of their dreams.

By David Nilssen

Thought Leaders

How to Bridge the Workplace Generation Gap

With skillful leadership, different generations can work together and learn from each other.

By Beth Miller

Buying a Franchise

Franchise Players: Finding a Niche in a Crowded Market

When this Homewatch CareGivers franchisee entered a crowded local market, he focused on the niche instead of the common.

By Kate Taylor

Buying a Franchise

Franchise Players: What 27 Years in the Franchise Industry Taught Me About Becoming a Franchisee

Arnie Williams worked in the franchise industry on the corporate level for 27 years before investing in his own franchise.

By Kate Taylor

Buying a Franchise

Franchise Players: Turning to Franchising For Meaning, Not Validation

Dan Roda became a Nurse Next Door franchisee after working in sales for 31 years in an effort to find a job that was fully meaningful.

By Kate Taylor

Thought Leaders

6 Keys to Developing Millennials Into Managers

Yes, you can mentor and coach Generation Y employees to assume leadership roles.

By Patrick Proctor

Buying a Franchise

Franchise Players: How This Popcorn Franchisee Gets Business Popping

Melanie Kittrell knows that people love popcorn. So, she's working to find new ways to sell it to eager customers.

By Kate Taylor

Buying a Franchise

Franchise Players: How Electronic Retail Became a Family Business for This Boomer

After working in electronics retail stores for years, Scott Meyers decided it was time to start his own family business.

By Kate Taylor

Buying a Franchise

Franchise Players: These Baby Boomers Got Into Franchising for Their Kids

When Brian and Karen Bourlier bought a Buffalo Wings & Rings franchise, they did it for their sons – not for themselves.

By Kate Taylor

Buying a Franchise

Franchise Players: There’s No One Path to Becoming a Franchisee

Prior to becoming an auto care franchisee, Nick Carpinello worked as a CPA, an equity investor and a controller of a software development company. Here's what he's learned.

By Kate Taylor

Buying a Franchise

Franchise Players: Don’t Jump at the First Franchise You Like

Daniel Schrodt worked as a consultant on forestry and gardening for 20 years before jumping into the world of franchising.

By Kate Taylor

Buying a Franchise

Franchise Players: Burger Franchisee on How Not to Get Fried

A baby boomer with decades of experience in the franchise industry explains what franchisees should look for in a brand.

By Kate Taylor

Building a Business

Are Millennials Really the Entrepreneurial Generation?

We hear so much about how millennials want to run their own businesses. But recent data suggest the opposite is true.

By Scott Shane

Building a Business

4 Ways to Succeed as a Post-Retirement Entrepreneur

Studies show older entrepreneurs often have more success than their younger counterparts. But you have to approach entrepreneurship with the right strategies.

By Lisa Evans