Big Businesses

Big Companies That Embrace Intrapreneurship Will Thrive

Without innovation, enterprises get too "comfortable" with past successes, and eventually go out of business.

George Deeb

· 4 min read

8 Iconic Brands That Have Disappeared

Remember these? Take a trip down memory lane.

Melissa Locker

· 7 min read

3 People You Need to Know to Get Paid By Your Next Big Customer

Doing business with big companies means it might be a while before you're paid. Here are three key people to know to speed up the process.

Gene Marks

· 5 min read

Why Big Brands Want to Be More Like Your Startup

As an entrepreneur, you have opportunities and qualities more and more big companies are clamoring to emulate. Here are three and how to capitalize on them.

Peter S. Cohan

· 5 min read

Before Google Glass, There Was Transcend

We look at how one startup with a product similar to Google's Glass plans to leverage the tech giant's publicity push -- and how you can, too.

Laura Entis

· 4 min read

3 Marketing Lessons from the Rise and Fall of Ron Johnson

J.C. Penney's ousted CEO made some bold marketing moves to try and turn the brand around. Customers weren't happy. Here are three key take-aways for your own marketing strategy.

Jim Joseph

· 4 min read

Last-Minute March Madness Marketing Tips

Everybody is talking about March Madness and if you're a smart marketer, so are you. Here are several low-cost strategies to get in on the action before it's too late.

Jim Joseph

· 3 min read

Tips for Getting Your Product in Big Box Stores

To you get big-box retailers to stock your product, know your competition, hone your pitch and be prepared.

Christopher Hann

· 3 min read

Can Starbucks, GE and MillerCoors Save Small Business?

Big companies have recently announced plans to provide loans to small businesses.

Carol Tice

Owner of Make a Living Writing

Seven Tips for Selling to Big Businesses

Many small businesses make blunders in trying to sell to Fortune 500. Here's how to land a big account from the other side of the negotiating table:

Carol Tice

Owner of Make a Living Writing

The Most Overlooked Market for Small Business

Small businesses don't often think of big businesses as possible clients. But for those that do, here's a new online tool that's designed to help entrepreneurs make big-biz sales.

Carol Tice

Owner of Make a Living Writing