Compelling email content can help your business stay top-of-mind among your customers, but make sure your emails aren't getting quickly sent to the junk folder.
A letter from Google to lawmakers revealed that third-party app developers can access Gmail users' messages for ad targeting purposes -- as well as share the data with partners.
Verizon-owned Oath is pitching a service to advertisers analyzing AOL and Yahoo emails to provide targeted ad data, according to The Wall Street Journal.