Marketing
After Losing a $21,000 Deal, Here’s What I Changed in My Email Follow-ups
Looking back, these are the things we could have done differently to win the deal.
Email | Page 7
Thought Leaders
Increasing Employee Engagement Is About Un-Disengaging Your Workforce
Limiting emails and phone usage might be the smartest thing you ever do for your company.
By Dan Dowling
Thought Leaders
This Simple Email Tool Will Help You Sound More Confident
It does that by highlighting any words that are apologetic.
By Nina Zipkin
Marketing
10 Tips for Writing Emails That Will Get You Tangible Results
If you follow this 10-step process, you'll avoid the email mistakes that other marketers are making.
Marketing
Earn 60 Percent More Engagement with These 9 Email List Segmentation Strategies
Divide and conquer your target audience with list segmentation and personalization strategies that make every email subscriber feel like your most important prospect.
Marketing
5 Ways You Can Earn a Better ROI with Your Email Marketing Campaigns
Adhere to these five email marketing best practices to maximize your opt-ins, leads, email subscribers, conversions and sales.
Entrepreneurs
How I Processed a Backlog of 1,061 Emails to Reclaim My Inbox
Stay on top of your inbox -- without devoting your whole day to email -- with these tips.
Marketing
A Primer on 3 Types of Email Autoresponder Campaigns
Get the skinny on different types of campaigns you can run so you can choose the best one for your marketing goals.
Marketing
Earn More Email Subscribers and Customers with Powerful Lead Magnets
Find out what makes a lead magnet worth clicking on and learn how to create marketing content that attracts the consumers you want.
Entrepreneurs
5 Rules for Staying In Charge of Your Inbox
Work smart to manage your messages, and not the other way around.
By Tom Szaky
Marketing
7 Things Your Opt-In Forms Need to Do to Gain Email Subscribers
Increase the number of people who opt-in to your email list by using these strategies to make your forms more effective.
Marketing
3 Easy Steps to Grow Your Email List
Email marketing doesn't work unless you build a list of people who are interested in your products or services.
Marketing
4 Ways to Build Your Email List
These four sources can help you raise the number of readers you have for your email content and marketing messages.
Marketing
7 Email Marketing Funnel Ideas for Turning More Subscribers into Customers
If you're trying to nudge your prospects to turn them into customers, these seven ideas can help.
Business News
Gmail Just Got a Big Makeover. Here’s What’s New.
Gmail's web interface is getting a new look packed with AI and security features, including confidential mode, email nudging and hover actions.
By Rob Marvin
Thought Leaders
4 Ways to Overhaul Your Email Habits and Take Back Your Time
U.S. workers spend more than 5 hours per weekday on email. Here's how to fix that.
By Hayden Field
Business News
10 Things to Never Say in an Email
Emails can stick around for a long time, and you never know what might get dug up down the road.
By Glassdoor
Marketing
6 Email Metrics You Have to Track
If you track nothing else, be sure to track these numbers to find out how effective your email campaigns are.
Marketing
How to Write Emails People Will Actually Open
Try these 4 tips to become a welcome sight in your prospect's inbox.
Marketing
How to Make Sure Your Company’s Emails Stay Out of the Spam Folder
Navigate the byzantine world of email deliverability and ensure you get the most out of your emails.
Business News
24 Email Marketing Stats Every Business Owner Should Know (Infographic)
Email marketing is the cornerstone of many marketing programs.
Marketing
Getting Personal: 3 Steps to Personalizing Your Automated Email Campaigns
You'll win more business with personalized automated email campaigns -- here's how to do it.
Business News
6 Reasons This Is the Perfect Thank-You Email to Send After a Job Interview
When you don't send a thank you email or letter after an interview, you often eliminate yourself from the competition.
Marketing
When to Use Your Email Signature for More Than a Sign-Off
The email signature can be a powerful marketing tool -- but it can quickly become an irritating vehicle of self-promotion.
Business News
How Email Marketing Can Help Build Your Brand
Email marketing is a great way to welcome subscribers, nurture relationships with them, build trust and engage them.
Marketing
6 Keys to Email Marketing Success
Use these smart strategies to improve your email success.
Marketing
Research Finds the IRS Gives Better Customer Service Than Most Apps
A simple yes-or-no tech question was posed to 100 well known apps. Most never answered.
By Fred Hsu