Geolocation

News and Articles About Geolocation

3 Ways to Use Geolocation to Increase Revenue
Geolocation

3 Ways to Use Geolocation to Increase Revenue

Location-based features in mobile apps are increasingly appealing to young consumers. Just look at Pokémon GO.
Anthony Nicalo
Leveraging Location: Tips for Effective Geotargeting
Marketing Bootcamp

Leveraging Location: Tips for Effective Geotargeting

Email marketers have more options than ever to drive in-store traffic and boost online sales.
Seamas Egan
Visual Marketing and the Future of Geolocation
Marketing Bootcamp

Visual Marketing and the Future of Geolocation

Be prepared for the future of personalized marketing through geolocation.
Daniel Newman
Student Loses Facebook Internship After Highlighting Major Privacy Flaw in Messenger
Facebook

Student Loses Facebook Internship After Highlighting Major Privacy Flaw in Messenger

Aran Khanna's Marauder's Map plugin showed the location of Facebook Messenger users, accurate to within a meter.
3 Amazing Technologies That Could Be Part of Your New Smartphone
Smartphones

3 Amazing Technologies That Could Be Part of Your New Smartphone

From being able to diagnose skin conditions to knowing your location down to the centimeter, the computer in your pocket is only going to get more and more mindboggling.
Catherine Clifford
This Free App Promises to Build You the Perfect Party Playlist
Music

This Free App Promises to Build You the Perfect Party Playlist

DJ-51 analyzes the Spotify accounts of your guests to play songs that don't harsh anyone's mellow.
Catherine Clifford
'Smart Mannequins' Are Watching You, and Sending You Photos
Marketing Bootcamp

'Smart Mannequins' Are Watching You, and Sending You Photos

In a bid to lure shoppers away from the Internet and back into brick-and-mortar stores, retailers are giving mannequins a high-tech upgrade.
Laura Entis
How to List Your Business on Apple's New 'Maps Connect' Portal
Apple

How to List Your Business on Apple's New 'Maps Connect' Portal

Why you should add your company data to Apple Maps and how to get it done fast.
Kim Lachance Shandrow
This Slick iBeacon Device Helps Retailers Push Deals to In-Store Shoppers
Technology

This Slick iBeacon Device Helps Retailers Push Deals to In-Store Shoppers

Thanks to the Internet of Things, shopping at brick-and-mortar stores just got a lot more personal. Here's how.
Kim Lachance Shandrow
Funding

Swagbucks Wants to Be Your eBay, Google and YouTube

In a push to become a household name, the online rewards company just raised $60 million in funding and made Fandago's Chuck Davis its new CEO.
Laura Entis
Get This: Quiznos Has Found a Way to Target Your Car With Ads While You're Driving
Marketing Bootcamp

Get This: Quiznos Has Found a Way to Target Your Car With Ads While You're Driving

No, we're not talking about traditional radio advertisements.
Geoloqi Makes it Easier to Make Apps Smarter
Entrepreneurs

Geoloqi Makes it Easier to Make Apps Smarter

Startup offers a turnkey platform to add new geolocation functionality to apps and mobile devices.
Jennifer Wang
How Location-Based Marketing Can Help You Connect with Customers
Marketing Bootcamp

How Location-Based Marketing Can Help You Connect with Customers

Some real-world examples of how companies have successfully used these tactics and how you can too.
An Argument for Caution as Facebook Readies Mobile Ads
Marketing Bootcamp

An Argument for Caution as Facebook Readies Mobile Ads

Here's why Facebook's next big move into mobile ads may be a boon -- or a bust -- for your business.
Mikal E. Belicove