Instagram Marketing | Page 3

Nobody likes advertisements on social media, so get your message across without coming off like you're selling.

It's easy to make money with a massive social media following. The hard part is getting the massive following.

Somehow the idea got around that Instagram isn't good for gathering email subscribers. Wrong!

A study by gig marketplace Fivver finds smaller businesses are largely ignoring Snapchat in favor of Instagram.

Audiences for the two platforms are entirely different.

These key figures can help you measure your reach and make smart moves that engage audiences to interact with your brand.

The FTC's new guidelines won't impact micro-influencers, who know they can skirt the rules without getting caught.

If you're not already an Instagram expert, make yourself one ASAP.

Are sponsored posts disclosed? You work with deceptive influencers at your risk.

Learn how to use hashtags on Instagram to achieve balanced results.

Instagram Stories is a game-changer for entrepreneurs. Here are a few reasons why.

Get your ROI from Instagram is easier than you think.

Ten seconds of undivided, full-screen attention on your product is a remarkable marketing opportunity.

One of the nation's glossiest print publications is a leader in making money on social media.

Authenticity means more to your fans than manufactured glamour.

Stories is potent and affordable medium for providing an immersive advertising experience.

A robust set of specialty features and high-quality content make Instagram a smart fit for business and equally fun for downtime. Here's how the platform is expanding its reach across different demographics.

Instagram Live borrows concepts from Facebook and Snapchat, making smart adjustments to further engage its growing user base.

Nearly 71 percent of U.S. companies are projected to be active on the platform within the next year. Is your business one of them?

Instagram provides an amazing opportunity to storytell in a fun, engaging way.

These Instagram strategies have been well-tested in helping others build large followings on the social media platform.