Jonathan Berent's fascination with EEG earbuds took him from a sales director job at Google, to "firestarter" at the storied moonshot factory, to spinning out his own startup. The journey has been full of surprises.
Technology has changed the digital marketing landscape forever. We now have more ways than ever before to communicate company and product benefits. Marketers can improve on-site engagement and sales when they use the tools they have at their disposal.
The femtech market is growing fast, presenting a lucrative opportunity for entrepreneurs and investors. Here's how to develop a product that will stand out.
When recession looms and inflation spikes, customers can be slightly anxious about spending. Here's how to ensure your target audiences that you have a must-have product or service.
Outsourcing your product development requires various considerations, including requirement analysis, selecting the suitable cooperation model, hiring an agency or freelancer and avoiding a few mistakes when hiring a contractor. Follow these tips and decide if outsourcing product development is the right fit for your company.